In a new memo, Iger expressed his plan to put control back in the hands of the creatives Disney relies on, moving away from the data and streaming-centric approach lauded by Chapek. To start, he ousted Disney veteran Kareem Daniel, one of Chapek's key lieutenants who largely helped implement his agenda.
"I’ve asked Dana Walden, Alan Bergman, Jimmy Pitaro, and Christine McCarthy to work together on the design of a new structure that puts more decision-making back in the hands of our creative teams and rationalizes costs, and this will necessitate a reorganization of Disney Media & Entertainment Distribution," Iger wrote in the memo.
Iger was none too fond of Chapek's strategy of prioritizing content distribution and profits over actual creativity. "In a world and business that is awash with data, it is tempting to use data to answer all of our questions, including creative questions," he originally said at a retreat back in 2021. "I urge all of you not to do that." His memo further states that, while he thinks there is some merit to the DMED branch, it's not a priority under his regime. "Our goal is to have the new structure in place in the coming months. Without question, elements of DMED will remain, but I fundamentally believe that storytelling is what fuels this company, and it belongs at the center of how we organize our businesses."
I don't really know exactly what this means because that would require a deep-dive into how the deeper inner workings are set up at Disney. But I'm hoping that this means we won't see things like...
I don't really know exactly what this means because that would require a deep-dive into how the deeper inner workings are set up at Disney. But I'm hoping that this means we won't see things like the Owl House cancellation happen again.
Not really a shocker. Similar to Howard Schultz returning to shape up Starbucks before handing it back off. One of those double edged swords, it boosts the stock and gives a lift of confidence,...
Not really a shocker. Similar to Howard Schultz returning to shape up Starbucks before handing it back off. One of those double edged swords, it boosts the stock and gives a lift of confidence, while at the same time causing one to pause and think "is it really this bad? I had no idea."
I mean, Disney has been very quiet these last couple of years; Florida kicked them in the mouse ears with the Disney World tax district and they didn't do anything about it, which really wasn't...
I mean, Disney has been very quiet these last couple of years; Florida kicked them in the mouse ears with the Disney World tax district and they didn't do anything about it, which really wasn't what people had expected.
A lot of people have been upset at Disney for a number of reasons. The Florida thing is part of it; Disney was being silent on Florida's "Don't Say Gay" bill, which made many LGBT people and...
A lot of people have been upset at Disney for a number of reasons. The Florida thing is part of it; Disney was being silent on Florida's "Don't Say Gay" bill, which made many LGBT people and allies upset at them, and when there was finally an official response to it, it was extremely lukewarm (yet enough to have DeSantis have his childish fit).
Shortly before this happened, there was a video on my Husband's youtube feed (full disclosure: we didn't watch it) talking about how Disney - and Chapek in particular - had eroded public confidence in the Disney brand. So it would appear there are many other reasons why they have been making fans upset.
Related article:
Bob Iger Announces Plan to Put Decision Making at Disney Back in the Hands of Creatives (Collider)
I don't really know exactly what this means because that would require a deep-dive into how the deeper inner workings are set up at Disney. But I'm hoping that this means we won't see things like the Owl House cancellation happen again.
Not really a shocker. Similar to Howard Schultz returning to shape up Starbucks before handing it back off. One of those double edged swords, it boosts the stock and gives a lift of confidence, while at the same time causing one to pause and think "is it really this bad? I had no idea."
I mean, Disney has been very quiet these last couple of years; Florida kicked them in the mouse ears with the Disney World tax district and they didn't do anything about it, which really wasn't what people had expected.
A lot of people have been upset at Disney for a number of reasons. The Florida thing is part of it; Disney was being silent on Florida's "Don't Say Gay" bill, which made many LGBT people and allies upset at them, and when there was finally an official response to it, it was extremely lukewarm (yet enough to have DeSantis have his childish fit).
Shortly before this happened, there was a video on my Husband's youtube feed (full disclosure: we didn't watch it) talking about how Disney - and Chapek in particular - had eroded public confidence in the Disney brand. So it would appear there are many other reasons why they have been making fans upset.
Yes, that doesn't sound like Florida.