Here’s the problem: two thirds of people say that when a movie is available to watch at home doesn’t change their decision to go to the movie theater to see it. But that doesn’t account for how...
Here’s the problem: two thirds of people say that when a movie is available to watch at home doesn’t change their decision to go to the movie theater to see it. But that doesn’t account for how many people were going to the theater in the first place.
Here’s the problem: two thirds of people say that when a movie is available to watch at home doesn’t change their decision to go to the movie theater to see it. But that doesn’t account for how many people were going to the theater in the first place.
So the study isn’t very useful.