8 votes

Kanye West’s Publishing Contract Does Not Allow Him to Retire

2 comments

  1. [2]
    stephen Link
    Really makes you re-consider who New Slaves is about. I always thought the last line was a boast. But maybe he sees himself as under EMI's yoke. Maybe that's why we ID'd with the MAGA set.

    Really makes you re-consider who New Slaves is about.

    Used to only be niggas, now everybody playin'

    Spendin' everything on Alexander Wang

    New slaves

    You see it's leaders and it's followers

    But I'd rather be a dick than a swallower

    I always thought the last line was a boast. But maybe he sees himself as under EMI's yoke. Maybe that's why we ID'd with the MAGA set.

    1 vote
    1. TheJorro Link Parent
      Honestly, I can't imagine Kanye having the foresight to have anything like this on his radar until it prevents him from doing something else. I doubt he was thinking about his contract when he was...

      Honestly, I can't imagine Kanye having the foresight to have anything like this on his radar until it prevents him from doing something else. I doubt he was thinking about his contract when he was making Yeezus, he was pretty damn obsessed with the fashion industry rejecting him at the time.

      But the idea of exploiting American black culture with shiny baubles isn't too new. Kendrick spoke to very similar themes as New Slaves across pretty much all of TPAB: the idea of consumerism in America's black culture as a form of artificial success designed for short-term enjoyment and long-term failure. That album's entirely about this concept.

      Come to think about it, For Sale? (where the turn is revealed on the album) spoke almost directly about the idea of bad record contracts:

      "My name is Lucy, Kendrick, you introduced me, Kendrick
      Usually I don’t do this but I see you and me, Kendrick
      Lucy give you no worries, Lucy got million stories
      About these rappers that I came after when they was boring
      Lucy gon' fill your pockets
      Lucy gon' move your mama out of Compton
      Inside the gi-gantic mansion like I promised
      Lucy just want your trust and loyalty, avoiding me?
      It's not so easy, I'm at these functions accordingly
      Kendrick, Lucy don't slack a minute, Lucy work harder
      Lucy gon' call you even when Lucy know you love your Father
      I'm Lucy, I loosely heard prayers on your first album, truly
      Lucy don't mind, 'cause at the end of the day you'll pursue me
      Lucy go get it, Lucy not timid, Lucy up front
      Lucy got paperwork on top of paperwork
      I want you to know that Lucy got you
      All your life I watched you
      And now you all grown up to sign this contract, if that’s possible"

      Not too new a concept either. The Wu-Tang Clan had a pretty big beef with record industry execs and contracts too. GZA's entire verse on Protect Ya Neck is about how much record labels suck.