On Reddit moderation - it's a matter of scale.

phedre
2018-07-23T14:58:51Z

I apologize in advance for what's probably going to be a very rambly post. This has been stewing on my mind for a while now and I just need to get it out.

I've been on reddit a long time, 11 years as of today in fact. In that time, I've watched the site grow from a small community of mostly tech nerds to one of the biggest sites on the web. I've also moderated many communities, from small niche subs (/r/thecure, /r/makeupaddictioncanada) to some of the biggest subs on the site (/r/worldnews, /r/gaming). I've modded communities that have exploded in popularity, growing from 25k to 100k to 500k and beyond, and seen how those communities change.

When you're in a subreddit of say, 10k users, there's more community engagement. You know the users, the users know the mods, and you know when people are engaging in good faith. The mods themselves are basically just another user with a bit more control. People coming in just to cause shit are generally downvoted to death and reported quickly, and taken care of - it's a community effort to keep things civil. Modding a community like that is piss easy, you can generally check every thread yourself and see any nastiness easily before it becomes a problem, and the users themselves are more invested in keeping things on topic and friendly. Disagreements are generally resolved amicably, and even when things get heated it's easy enough to bring things back to center.

Then the community starts to grow, and gather more users. Ok, you adjust, maybe add another mod or two, the users are still engaged and reporting threads regularly. Things stay more or less the same. The growth continues.

At 50k, 100k, 250k, etc you notice differences in the community. People argue more, and because the usernames they're arguing with aren't known to them, they become more vitriolic. Old regulars begin drifting away as they feel sidelined or just lose interest.

At 1M a major shift happens and the sub feels more like a free for all than a community. As a mod, you can't interact as much because there's more traffic. You stop being able to engage as much in the threads because you have to always be "on" and are now a representative of the mod team instead of a member of the community. Even if you've been there since day one, you're now a mod, and seen by some as "the enemy". Mods stifle free speech after all, removing posts and comments that don't fit the sub rules, banning users who are abusive or spammers. Those banned users start running to communities like SRC, decrying the abuse/bias/unfair treatment they've gotten at the hands of X sub mod team. Abusive modmails and PMs are fairly regular occurrences, and accusations of bias fly. The feeling of "us vs them" is amplified.

Once you get above 10M users, all bets are off. Threads hit /r/all regularly and attract participants from all over reddit. These threads can attract thousands of comments, coming at the rate of several hundred every minute. Individual monitoring of threads becomes impossible. Automod can handle some of it, but we all know automod can be slow, goes down sometimes, and can't handle all the nuances of actual conversation. You've outgrown any moderation tools reddit provides, and need to seek outside help. Customized bots become necessary - most large subreddits rely on outside tools like SentinelBot for spam detection, or snoonotes for tracking problem users. Harassment is a real problem - death threats, stalking, and doxxing are legitimate issues and hard to deal with. I won't even touch on the issues like CP, suicidal users, and all the other shit that comes along with modding communities this large.

I wish I had some solutions, but I really don't know what they are. We all know the tools we have as moderators on reddit are insufficient, but what people often overlook is why - the community is just too large for unpaid volunteers to moderate with the limited tools we have.

Comments URL: https://tildes.net/~talk/3qe/on_reddit_moderation_its_a_matter_of_scale

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