Their default search engine is already in scrutiny in EU and UK for a while.here If the decision goes against them it's unlikely Apple goes with DuckDuckGo or other search engines. New deal can...
Their default search engine is already in scrutiny in EU and UK for a while.here If the decision goes against them it's unlikely Apple goes with DuckDuckGo or other search engines. New deal can face same hurdles. It makes sense for them to make own search engine.
There's another point in the article that Apple doesn't need Google's money. Apple can make ad free privacy oriented search engine. Ads is not their business like Google
Yeah agree, this point didn't come in my mind earlier tbh. Maybe they integrate the search engine in the iOS spotlight search and offer choice in Safari. Like Microsoft does with Windows 10 and Bing.
Apple creating their own search engine and setting it as the default: hat's still Apple abusing their market share in one area to stifle competition in another.
Yeah agree, this point didn't come in my mind earlier tbh.
Maybe they integrate the search engine in the iOS spotlight search and offer choice in Safari. Like Microsoft does with Windows 10 and Bing.
Yes but what does actually making their own search engine bring Apple? They get billions from Google for keeping it the default. It'd be a huge investment and they'd lose the Google cash for......
There's another point in the article that Apple doesn't need Google's money. Apple can make ad free privacy oriented search engine. Ads is not their business like Google
Yes but what does actually making their own search engine bring Apple? They get billions from Google for keeping it the default. It'd be a huge investment and they'd lose the Google cash for... what? Privacy has always been something that they sell, not something that Apple ideologically stands behind (I mean they're a publicly listed company, they'd do anything for more cash).
This might be naive but I always thought the obsessive data collection from Google might lead to diminishing returns at a point and only accounts for a fraction of their profits. In other words,...
This might be naive but I always thought the obsessive data collection from Google might lead to diminishing returns at a point and only accounts for a fraction of their profits. In other words, even if Apple made their own search engine and cut the user tracking, they can still make enormous amounts of money off it, possibly more than with the Google deal.
To elaborate: Whenever I use a search engine to actually search something that can be monetized (i.e. to buy stuff), I just literally type the words plus "buy" in the search bar. There's absolutely no mystery to what I want. That's how I do it, how my girlfriend does it, how my mom does it. I seriously wonder how many people, say, would type "travel", no modifiers, into Google and expect it to show them offers for Greece because they looked at an article about how nice it is there earlier. I'm not saying that's not happening, but it seems a minor optimization while the vast majority of people would type "travel greece" or something. Meanwhile, you can still learn from other people's behavior, what they click most and, say, notice a trend for Santorini or something.
Didn't work out too well for their Maps alternative. But seriously, I'm really not liking how every tech company has adopted the 'leverage monopoly to squeeze out competitors' that Microsoft honed...
Didn't work out too well for their Maps alternative.
But seriously, I'm really not liking how every tech company has adopted the 'leverage monopoly to squeeze out competitors' that Microsoft honed and got away with.
Apple Maps has changed since you last looked at it, probably. If the last time you evaluated it was when it launched—that's over 8 years ago. A lot has changed since then. I'm sure people will...
Didn't work out too well for their Maps alternative.
Apple Maps has changed since you last looked at it, probably. If the last time you evaluated it was when it launched—that's over 8 years ago. A lot has changed since then. I'm sure people will have specific anecdata about how Google's mapping solution is better or worse in the specific geographic regions they live in, but it's more of a competitor now than it ever has been. Furthermore, it helps to evaluate their maps product given the context of Apple's push into mixed reality and centimetre-level mapping, which includes:
Apple Tile to locate objects and specific devices with augmented reality mapping from your parent device (for example, imagine being able to "see" with your iPhone's viewfinder that your wallet is behind the left-side of your couch).
U1 wideband chip in iPhones for directional sharing and secure authentication with anything internet-enabled (directed AirDrop now, wireless car keys in iOS 14, more in the future), enabling indoor positioning with far greater precision than anything GPS can accomplish.
MEMS sensors in your Apple Watch and AirPods to detect human positions and states like "has fallen over", or tracking specific exercise movements during workouts.
5G triangulation for street-level positioning, coming in the iPhone 12.
LIDAR sensors on iPads and the coming iPhone to precisely map surroundings and scenes with ARKit to make placement of virtual objects in a real environment ridiculously accurate.
"Look Around" with Apple Maps in tandem with iPhone-camera orientation in Apple Maps to accurately place you on a street in dense urban environments where GPS signals can bounce around.
If you can read the tea leaves, this is clearly dovetailing to Apple having a significant position in the AR/MR-enabled future, which will probably come to a head with the long rumored Apple AR device—whatever that is, whether it's glasses or goggles or something entirely different.
It's also not hard to see why they were so interested/are still kind of working on an Apple Car (the "killer app" of course was going to be full and complete vehicle autonomy, enabled by features and frameworks provided by the real world hyper-accurate positioning tools mentioned above). Anyone with substantial money in the stock market should definitely be long-AAPL.
I also agree Apple Maps is more reliable than it was when it launched, also they are doing great job with CarPlay, with any iPhone i've tried it always works and Maps is well integrated as well....
I also agree Apple Maps is more reliable than it was when it launched, also they are doing great job with CarPlay, with any iPhone i've tried it always works and Maps is well integrated as well. Android Auto is hit or miss of bug depending on the smartphone you choose.
And one would think that using a Pixel would mean a more seamless experience... but this has not been the case for me on my 3XL. About once a week it decides I don't have Spotify installed anymore...
depending on the smartphone you choose
And one would think that using a Pixel would mean a more seamless experience... but this has not been the case for me on my 3XL. About once a week it decides I don't have Spotify installed anymore and is like "Boy you don't like listening to music much these days, do you?"
Isn't this the opposite? Apples trying to take a market with a monopoly (search) into an oligopoly by using their existing market share. Like it's not really a good thing for Google to be the only...
Isn't this the opposite? Apples trying to take a market with a monopoly (search) into an oligopoly by using their existing market share.
Like it's not really a good thing for Google to be the only search engine that's usable.
The launch of Apple Maps was disastrous, yes. But much has changed since then. After using both for some time now, I can say that Apple Maps is actually more reliable than Google Maps and seems to...
The launch of Apple Maps was disastrous, yes. But much has changed since then. After using both for some time now, I can say that Apple Maps is actually more reliable than Google Maps and seems to give better arrival estimates.
I don't think Apple Maps has quite as many features as its Google competitor, and it certainly doesn't have as much user interaction (reviews, pictures etc) but overall it no longer deserves the reputation it once had.
Could you expand? Also, do you mind sharing what part of the world you live in? I suspect that probably plays a role. I've heard people complain in the past that Apple Maps performs badly in their...
Could you expand? Also, do you mind sharing what part of the world you live in? I suspect that probably plays a role. I've heard people complain in the past that Apple Maps performs badly in their region, though honestly that was before I ever started using it.
Apple Maps is pretty good now. It's been a few years since I've even bothered using Google Maps. This summer it even started showing me stop signs and traffic lights, which I don't think Google...
Apple Maps is pretty good now. It's been a few years since I've even bothered using Google Maps. This summer it even started showing me stop signs and traffic lights, which I don't think Google does at all yet.
Weird. I have realtime traffic info on Apple Maps. Maybe it's only available in more populous areas at the moment? (I'm in Los Angeles, and it's showing heavy traffic where the 405 meets the 10,...
I did miss having access to real-time traffic info
Weird. I have realtime traffic info on Apple Maps. Maybe it's only available in more populous areas at the moment? (I'm in Los Angeles, and it's showing heavy traffic where the 405 meets the 10, for example.)
I'd rather see them use DuckDuckGo but it's interesting since Apple is the only "huge" computer company with a commitment to privacy.
Their default search engine is already in scrutiny in EU and UK for a while.here If the decision goes against them it's unlikely Apple goes with DuckDuckGo or other search engines. New deal can face same hurdles. It makes sense for them to make own search engine.
There's another point in the article that Apple doesn't need Google's money. Apple can make ad free privacy oriented search engine. Ads is not their business like Google
They're doing that on behalf of Google right now.
Yeah agree, this point didn't come in my mind earlier tbh.
Maybe they integrate the search engine in the iOS spotlight search and offer choice in Safari. Like Microsoft does with Windows 10 and Bing.
Yes but what does actually making their own search engine bring Apple? They get billions from Google for keeping it the default. It'd be a huge investment and they'd lose the Google cash for... what? Privacy has always been something that they sell, not something that Apple ideologically stands behind (I mean they're a publicly listed company, they'd do anything for more cash).
This might be naive but I always thought the obsessive data collection from Google might lead to diminishing returns at a point and only accounts for a fraction of their profits. In other words, even if Apple made their own search engine and cut the user tracking, they can still make enormous amounts of money off it, possibly more than with the Google deal.
To elaborate: Whenever I use a search engine to actually search something that can be monetized (i.e. to buy stuff), I just literally type the words plus "buy" in the search bar. There's absolutely no mystery to what I want. That's how I do it, how my girlfriend does it, how my mom does it. I seriously wonder how many people, say, would type "travel", no modifiers, into Google and expect it to show them offers for Greece because they looked at an article about how nice it is there earlier. I'm not saying that's not happening, but it seems a minor optimization while the vast majority of people would type "travel greece" or something. Meanwhile, you can still learn from other people's behavior, what they click most and, say, notice a trend for Santorini or something.
Didn't work out too well for their Maps alternative.
But seriously, I'm really not liking how every tech company has adopted the 'leverage monopoly to squeeze out competitors' that Microsoft honed and got away with.
Apple Maps has changed since you last looked at it, probably. If the last time you evaluated it was when it launched—that's over 8 years ago. A lot has changed since then. I'm sure people will have specific anecdata about how Google's mapping solution is better or worse in the specific geographic regions they live in, but it's more of a competitor now than it ever has been. Furthermore, it helps to evaluate their maps product given the context of Apple's push into mixed reality and centimetre-level mapping, which includes:
If you can read the tea leaves, this is clearly dovetailing to Apple having a significant position in the AR/MR-enabled future, which will probably come to a head with the long rumored Apple AR device—whatever that is, whether it's glasses or goggles or something entirely different.
It's also not hard to see why they were so interested/are still kind of working on an Apple Car (the "killer app" of course was going to be full and complete vehicle autonomy, enabled by features and frameworks provided by the real world hyper-accurate positioning tools mentioned above). Anyone with substantial money in the stock market should definitely be long-AAPL.
I also agree Apple Maps is more reliable than it was when it launched, also they are doing great job with CarPlay, with any iPhone i've tried it always works and Maps is well integrated as well. Android Auto is hit or miss of bug depending on the smartphone you choose.
And one would think that using a Pixel would mean a more seamless experience... but this has not been the case for me on my 3XL. About once a week it decides I don't have Spotify installed anymore and is like "Boy you don't like listening to music much these days, do you?"
Kind of irritating.
Isn't this the opposite? Apples trying to take a market with a monopoly (search) into an oligopoly by using their existing market share.
Like it's not really a good thing for Google to be the only search engine that's usable.
The launch of Apple Maps was disastrous, yes. But much has changed since then. After using both for some time now, I can say that Apple Maps is actually more reliable than Google Maps and seems to give better arrival estimates.
I don't think Apple Maps has quite as many features as its Google competitor, and it certainly doesn't have as much user interaction (reviews, pictures etc) but overall it no longer deserves the reputation it once had.
Whereas I have the opposite opinion on Apple Maps
Could you expand? Also, do you mind sharing what part of the world you live in? I suspect that probably plays a role. I've heard people complain in the past that Apple Maps performs badly in their region, though honestly that was before I ever started using it.
I split time between France and Canada. I'm not saying Apple Maps is terrible, just that Google Maps is better (for me)
Apple Maps is pretty good now. It's been a few years since I've even bothered using Google Maps. This summer it even started showing me stop signs and traffic lights, which I don't think Google does at all yet.
Weird. I have realtime traffic info on Apple Maps. Maybe it's only available in more populous areas at the moment? (I'm in Los Angeles, and it's showing heavy traffic where the 405 meets the 10, for example.)
Ah, gotcha. Sorry for the confusion. That does sound really useful!
Curious, what prevented you from using Google Maps?