14 votes

People are destroying their Nike gear to protest Colin Kaepernick’s ‘Just Do It’ campaign

16 comments

  1. [2]
    dubteedub
    Link
    People certainly have the right to boycott Nike or destroy their shoes and socks in protest, but it just seems so petty to me for this to be something you get so upset about that you would throw...

    People certainly have the right to boycott Nike or destroy their shoes and socks in protest, but it just seems so petty to me for this to be something you get so upset about that you would throw away / burn $100+ shoes.

    I don't get people's frustrations with NFL players kneeling during the anthem. If someone has another view on the topic, I would be interested in hearing them out.

    14 votes
  2. [2]
    Parliament
    Link
    In protest of Colin Kaepernick, I just set fire to a Nike product I already paid for then gave them free publicity by posting about it to social media.

    In protest of Colin Kaepernick, I just set fire to a Nike product I already paid for then gave them free publicity by posting about it to social media.

    12 votes
  3. [2]
    JuniperMonkeys
    Link
    I'd love to know the terms that Nike's marketing department has for these different kinds of consumers. The "Boycott, gone forever", "Boycott, forgets about it and buys new Nikes in a year",...

    I'd love to know the terms that Nike's marketing department has for these different kinds of consumers. The "Boycott, gone forever", "Boycott, forgets about it and buys new Nikes in a year", "Ideologically opposed to boycott, buys extra Nikes", and so on. It has to be a reasonably well-understood science at this point.

    I guess the key is to be like Coke, and have your fingers in so many ideological pies that when people shun one product, they go buy something from one of your other brands.

    8 votes
    1. dubteedub
      Link Parent
      Yeah, one thing I thought was interesting from the article is how a lot of those upset by this said they were going to buy Converses / Chuck Taylor's, which are another Nike brand.

      Yeah, one thing I thought was interesting from the article is how a lot of those upset by this said they were going to buy Converses / Chuck Taylor's, which are another Nike brand.

      10 votes
  4. insomnic
    Link
    I guess donating them so people who don't have shoes can use what they don't want themselves? I mean "I won't support them so I won't have them in my life anymore" can be a donate moment rather...

    I guess donating them so people who don't have shoes can use what they don't want themselves?

    I mean "I won't support them so I won't have them in my life anymore" can be a donate moment rather than a burn it up moment right?

    3 votes
  5. [2]
    tunneljumper
    Link
    Two things: take a look at the racial makeup of every tweeter whose tweet was posted. (I can't say for certain if WaPo has some sort of agenda or bias in selecting these tweets, but it was...

    Two things:

    1. take a look at the racial makeup of every tweeter whose tweet was posted. (I can't say for certain if WaPo has some sort of agenda or bias in selecting these tweets, but it was interesting to note nonetheless)

    2. I'll never understand this "burning expensive gear" method as a means of protest. I don't have any personal social media other than instagram, so are people doing it for likes or something? Would these people even bother to throw away their gear if there wasn't a camera pointed at them?

    1 vote
    1. dubteedub
      Link Parent
      All the people tweeting about destroying their Nike gear / boycotting Nike are white because those are the folks that are upset with Colin for protesting. What did you expect / trying to say here?

      All the people tweeting about destroying their Nike gear / boycotting Nike are white because those are the folks that are upset with Colin for protesting. What did you expect / trying to say here?

      2 votes
  6. somewaffles
    (edited )
    Link
    How many people are actually burning their Nike merch? This is a known marketing tactic that I've tried to keep aware of when I see major brands getting caught up in social justice debates. My...

    How many people are actually burning their Nike merch? This is a known marketing tactic that I've tried to keep aware of when I see major brands getting caught up in social justice debates. My first thought is that this is really just another "starbucks cup" thing. A very small amount of people do protest something and then a company uses it to their advantage to spark outrage on both sides for the sole purpose of free advertising.

    1 vote
  7. [5]
    trojanhorse
    Link
    They're making it this big race issue saying whites have this massive problem as a whole and it's bs. This whole thing shouldn't even be a big deal. Be happy for people, move on.

    They're making it this big race issue saying whites have this massive problem as a whole and it's bs. This whole thing shouldn't even be a big deal. Be happy for people, move on.

    1. [4]
      Diet_Coke
      Link Parent
      I can't discern your point here at all, and I've tried. Sometimes taking a few minutes to clarify your thoughts can increase readability and the impact of sharing your thoughts greatly. I'm not...

      I can't discern your point here at all, and I've tried. Sometimes taking a few minutes to clarify your thoughts can increase readability and the impact of sharing your thoughts greatly. I'm not saying this to be mean, just to try and understand what you're getting at:

      They're making

      Who is "They"? The NFL, NFL players, the people cutting up their Nike gear, the media, or some other group?

      big race issue saying whites have this massive problem as a whole

      Maybe you can specify or expound on this too? What massive problem?

      and it's bs

      And why is it BS?

      9 votes
      1. [3]
        trojanhorse
        Link Parent
        I am talking about the article. They're cutting the swooshes and burning shoes because it's the thing to do right now. They don't genuinely care Kaepernick is a part of the Nike campaign. Colin...

        I am talking about the article. They're cutting the swooshes and burning shoes because it's the thing to do right now. They don't genuinely care Kaepernick is a part of the Nike campaign.

        Colin Kaepernick is still living his life. He still has everything he needs / wants. Destroying what you already paid money for doesn't change that or hurt Nike. It's all for show. If you want to hurt Nike, boycott. Don't film yourself burning sneakers to put it on social media. I bet some people bought shoes just to make a show of burning them..

        It's all BS. Be happy for the guy and move on - or don't be happy but still move on.

        1. [2]
          spit-evil-olive-tips
          Link Parent
          He's currently suing the NFL over alleged illegal labor practices. I don't think it's accurate to say he has everything he wants.

          Colin Kaepernick is still living his life. He still has everything he needs / wants.

          He's currently suing the NFL over alleged illegal labor practices. I don't think it's accurate to say he has everything he wants.

          3 votes
          1. trojanhorse
            Link Parent
            Don't split hairs.... You got the point. It's clear I don't mean that in the utmost literal sense. The take away was, he os very well off no matter what these people do..

            Don't split hairs.... You got the point. It's clear I don't mean that in the utmost literal sense. The take away was, he os very well off no matter what these people do..

            1 vote
  8. [2]
    Comment removed by site admin
    Link
    1. Deimos
      Link Parent
      Please don't post comments that don't contribute anything to the discussion.

      Please don't post comments that don't contribute anything to the discussion.

      5 votes