21 votes

Oops! Huawei filed for the "Vision Pro" trademark in China back in 2019 which will likely force Apple to rebrand their headset

4 comments

  1. [2]
    devilized
    Link
    This isn't the first time they've done this. They ran into the same thing with the iPhone when Cisco sued them over the trademark that they owned. I'd have to imagine that they'l come to some kind...

    This isn't the first time they've done this. They ran into the same thing with the iPhone when Cisco sued them over the trademark that they owned. I'd have to imagine that they'l come to some kind of licensing agreement.

    13 votes
    1. mild_takes
      Link Parent
      I totally forgot about that but that felt like a pretty big deal at the time. They just announce the new "iPhone" and while negotiating (or before negotiating?) a deal for the trademark while on a...

      I totally forgot about that but that felt like a pretty big deal at the time. They just announce the new "iPhone" and while negotiating (or before negotiating?) a deal for the trademark while on a couple month countdown to planned launch. The arrogance! But they still managed it.

      The old clown fish iPhone background in the header... bit of nostalgia there.

      8 votes
  2. tiuxo
    Link
    The author seems to be vastly overestimating the effort required for a $2.5 trillion company to obtain trademark rights in a single market from a $154 billion company.

    Can Apple pull a rabbit out of their hat for this trademark?

    The author seems to be vastly overestimating the effort required for a $2.5 trillion company to obtain trademark rights in a single market from a $154 billion company.

    11 votes
  3. oracle
    Link
    Does this person really think no one at Apple checked on this? Aren't they only selling this in the US at first anyway?

    Does this person really think no one at Apple checked on this? Aren't they only selling this in the US at first anyway?

    9 votes