Brave launches user trials for opt-in ads
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- Brave Launches User Trials for Opt-In Ads That Reward Viewers | Brave Browser
- Jun 19 2018
- Word count
- 610 words
Viewing ads gives the user BAT (their cryptocurrency thingie).
Ad Targeting is done on device, to maintain privacy.
Personally, I think it's a good idea that benefits everyone. Money is made, personalization still happens, and privacy is maintained. However, I fear that the ad-tired user will likely just download Ublock origin rather than brave.