5 votes

Thoughts on user growth and product

7 comments

  1. [3]
    skybrian
    Link
    What does “unauth” mean? (You might want to explain SEO as well, though I do know what that is.)

    What does “unauth” mean? (You might want to explain SEO as well, though I do know what that is.)

    2 votes
    1. [2]
      jonluca
      Link Parent
      It means unauthenticated - basically when you land on a page and don't have an account with that provider. Good comments, will update!

      It means unauthenticated - basically when you land on a page and don't have an account with that provider. Good comments, will update!

      2 votes
      1. skybrian
        (edited )
        Link Parent
        Well, from my point of view, PInterest pages could use a lot of improvement, but I imagine you’re trying to get people to register and I don’t see it happening for me.

        Well, from my point of view, PInterest pages could use a lot of improvement, but I imagine you’re trying to get people to register and I don’t see it happening for me.

  2. [2]
    cstby
    Link
    As a growth engineer, do you still work with designers and PMs?

    As a growth engineer, do you still work with designers and PMs?

    1 vote
    1. jonluca
      Link Parent
      Yup! Quite a bit - still fairly similar to a regular SWE team at any major tech company.

      Yup! Quite a bit - still fairly similar to a regular SWE team at any major tech company.

  3. [2]
    nobody
    Link
    Is growth always aligned with users' interests? I mean, just look at what reddit has become. And it seems to be the path of all platforms subject to investments "from the outside".

    Is growth always aligned with users' interests? I mean, just look at what reddit has become. And it seems to be the path of all platforms subject to investments "from the outside".

    1 vote
    1. jonluca
      Link Parent
      Absolutely not. There's many different types of growth. It's very easy to make hacky products, or products that are straight up annoying. Growth, at the end of the day, is just about positively...

      Absolutely not. There's many different types of growth. It's very easy to make hacky products, or products that are straight up annoying. Growth, at the end of the day, is just about positively increasing quantifiable metrics. How you accomplish this is up to you. You can do it by spamming your users with emails, push notifications, and lying to them, or you can do it by actually creating value and building something people enjoy. It's not as black and white as the above - a lot of levers some people will consider annoying other people will enjoy, so there's a lot of black and white.

      3 votes