4 votes

The 737 built Southwest, and the 737 Max could be its undoing

4 comments

  1. [4]
    TurdFerguson
    Link
    Who says it's their undoing? I'm unsure I understand the title. Yes it is a massive blow, but the issue was lack of redundancy on a somewhat jury rigged sensor. Is that not relatively easily...

    Who says it's their undoing? I'm unsure I understand the title. Yes it is a massive blow, but the issue was lack of redundancy on a somewhat jury rigged sensor. Is that not relatively easily retrofitted? In addition, commercial travel is possible due to extensive processes and checklists. Could we not have extra measures in place to quintuple check the Max every flight? I guess their biggest hurdle is public opinion?

    1. [3]
      skybrian
      Link Parent
      Yeah, looks like clickbait. Southwest's revenue and profits look about the same as last year, as is their stock price. Maybe it delayed their expansion?

      Yeah, looks like clickbait. Southwest's revenue and profits look about the same as last year, as is their stock price. Maybe it delayed their expansion?

      2 votes
      1. [3]
        Comment deleted by author
        Link Parent
        1. [2]
          skybrian
          Link Parent
          They did say that but I don't find it plausible. People don't choose Southwest for amenities or because they care about which kind of plane they're going to get on. It's about price and...

          They did say that but I don't find it plausible. People don't choose Southwest for amenities or because they care about which kind of plane they're going to get on. It's about price and convenience (frequent flights). Older planes are still fine. Without more planes they will have slightly fewer flights for a while, and they will be full.

          1. [2]
            Comment deleted by author
            Link Parent
            1. skybrian
              Link Parent
              It's a better argument that they might not be price-competitive later when more competitors have upgraded their planes. That seems plausible, particularly if the cost of jet fuel goes up. But it's...

              It's a better argument that they might not be price-competitive later when more competitors have upgraded their planes. That seems plausible, particularly if the cost of jet fuel goes up. But it's a longer-term worry that seems not to have happened yet?

              It seems more likely that in a year or so, the 737-Max will be back in service, the public will gradually forget about the crashes as old news, and Southwest will buy more of them. I don't believe there will be enough people avoiding it to make a difference. It's like Americans saying they'll move to Canada.

              1 vote