17 votes

YouTube's top creators are burning out and breaking down en masse

4 comments

  1. [2]
    Zlyme
    (edited )
    Link
    I saw this exact problem with the youtuber MsBreezy, and I couldn't blame youtube enough. They seriously don't care about their creators and only want money.

    I saw this exact problem with the youtuber MsBreezy, and I couldn't blame youtube enough. They seriously don't care about their creators and only want money.

    10 votes
    1. p1us
      Link Parent
      Shown by how they are more advertiser-focused recently, and the striking of content. Continuing to get striked or copyright claimed really demotivates someone's creativity.

      Shown by how they are more advertiser-focused recently, and the striking of content. Continuing to get striked or copyright claimed really demotivates someone's creativity.

      1 vote
  2. aethicglass
    Link
    I started my own vlog a few months ago. It's not daily, in fact I'm only 8 episodes in so far. Between that and my normal work doing construction, I haven't had a wink of time off since I started....

    I started my own vlog a few months ago. It's not daily, in fact I'm only 8 episodes in so far. Between that and my normal work doing construction, I haven't had a wink of time off since I started. Been taking a break from both for the past couple weeks just to get my head straight and let some of the fatigue wear off. The last episode I did, I spent about 50 hours altogether between filming and editing for a 10 minute episode. It isn't always that bad, but once I finished that I decided to take as much time off as it took to get back to normal.

    That's not taking into account any kind of fame burnout cus it's really just my friends who watch it. Additional pressure from antsy fans and trash talkers adds a whole other level, I imagine.

    The article quotes a previous Polygon article on the subject: “It’s as if their fun hobby that they turned into a career came with all the trappings of having a career.” And that's a weird thing to say. I think that author must have just wanted to rant. Most of the youtubers mentioned really do treat their fun hobby as a career that they work on pretty much nonstop.

    Sure, it's absolutely possible to burn out doing damn near anything, but the main difference is that when famous people burn out, it's under a microscope from the public. Everybody has something to say about it, supportive or otherwise.

    Myself included, apparently. Ha!

    7 votes
  3. ilios
    Link
    It probably isn't helped by the fact that the 'ad-pocalypse' aka the wave of video demonetizations left a lot of content creators feeling uncertain about their future, for the first time they...

    It probably isn't helped by the fact that the 'ad-pocalypse' aka the wave of video demonetizations left a lot of content creators feeling uncertain about their future, for the first time they really realized that their entire professional career is built on top of a service that is controlled by a single company and a tiny change in their policy could leave them without income, or a professional purpose.

    6 votes