Between meetings that week, I was still focused on the need for a better name and came up with the term "open source software." While not ideal, it struck me as good enough. I ran it by at least four others: Eric Drexler, Mark Miller, and Todd Anderson liked it, while a friend in marketing and public relations felt the term "open" had been overused and abused and believed we could do better. He was right in theory; however, I didn't have a better idea, so I thought I would try to go ahead and introduce it. In hindsight, I should have simply proposed it to Eric Raymond, but I didn't know him well at the time, so I took an indirect strategy instead.
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Fortunately, Todd was on the ball. Instead of making an assertion that the community should use this specific new term, he did something less directive—a smart thing to do with this community of strong-willed individuals. He simply used the term in a sentence on another topic—just dropped it into the conversation to see what happened. I went on alert, hoping for a response, but there was none at first. The discussion continued on the original topic. It seemed only he and I had noticed the usage.
Not so—memetic evolution was in action. A few minutes later, one of the others used the term, evidently without noticing, still discussing a topic other than terminology. Todd and I looked at each other out of the corners of our eyes to check: yes, we had both noticed what happened. I was excited—it might work! But I kept quiet: I still had low status in this group. Probably some were wondering why Eric had invited me at all.
From the article:
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