8 votes

Crazy Rich Asians turned down a massive Netflix offer to make sure it’d be seen in theaters

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4 comments

  1. [2]
    Comment deleted by author
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    1. NessY
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      I wonder if they are going for the homerun instead of taking the sure but smaller profits. Obviously netflix would have to cover their costs of making the movie and likely put a nice chunk of...

      I wonder if they are going for the homerun instead of taking the sure but smaller profits. Obviously netflix would have to cover their costs of making the movie and likely put a nice chunk of profit on top. Seems interesting to go for the theater option on something that doesn't look like the next award winner. However, for Netflix to even offer something for it means that they clearly thought it was worth the money invested and almost confirms to the movie makers their product is worthwhile in theaters. The only bet is that your people are estimating closer than theirs.

      1 vote
  2. [3]
    lars
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    Theatres are a good way to make a lot of money right off. All you need is great marketing and then a bunch if people seeing it once and boom. You always see, "This movie broke box office records!"...

    Theatres are a good way to make a lot of money right off. All you need is great marketing and then a bunch if people seeing it once and boom.

    You always see, "This movie broke box office records!" each time something that had a huge marketing budget comes out. If you had a marketing budget like the Marvel movies, people will see your movie.

    I mean the projects are paid for in the opening weekend most of the time.

    1 vote
    1. [2]
      Akir
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      They already said that it wasn't about the money. But if it were, it seems like a rather greedy reason. People who spearhead movie productions don't just do it for the paycheck; they do it because...

      They already said that it wasn't about the money. But if it were, it seems like a rather greedy reason. People who spearhead movie productions don't just do it for the paycheck; they do it because they have a vision and they want people to see it. Personally, I would have seen this movie if it were on Netflix and was promoted the way they do it. I wouldn't see it in the theaters because it's too expensive for a movie that doesn't present anything particularly interesting to me.

      Given that their actual reason for the Warner Brothers deal was because they wanted a cinema release seems a little misguided to me, personally speaking, but it's something I can respect.

      3 votes
      1. lars
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        Of course people make movies because they want to make movies, but you have to look at what I meant and take it for what it's worth. Maybe the people making this movie are doing a theater release...

        Of course people make movies because they want to make movies, but you have to look at what I meant and take it for what it's worth.

        Maybe the people making this movie are doing a theater release for their own reasons, but I was just more so commenting on theatre releases in general and how it can be very lucrative. So it's pretty smart. Just look at all the low-budget sequels that are made with the soul business practice of just getting out there and being seen once and making a lot of money. They spend very low amount on the actual movie but a large amount on advertising and then they make a killing.

        Again, I was just commenting on the whole theater business in general and how I think it's smart they went the heater route. I love Netflix and I think Netflix's production qualitie is incredible, but I can totally respect they're wanting to go theater.

        Edit - fixed some auto correct issues

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