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Minecraft's devs exit its seven million-strong subreddit after Reddit's ham-fisted crackdown on protest
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- Authors
- Joshua Wolens
- Published
- Jun 28 2023
- Word count
- 551 words
Minecraft subreddit won't be a source for official Mojang communications going forward
If you want official updates from the Minecraft dev team, you better not look on Reddit. A post from a Reddit user bearing the name sliced_lime and a flair indicating they are the Minecraft Java Tech Lead (almost certainly Mojang's Mikael Hedberg) announced yesterday that Mojang would no longer be posting official content to Reddit, in the wake of that platform's response to protests over changes to its API.
Will this really have any impact? Unless they provide an alternative where they both post updates and allow discussion I feel that users themselves will be the ones posting links to updates and discussing changes in Reddit.
Realistically it probably won't have a huge impact on the content of r/Minecraft, but the makers of the best selling video game ever stating that they no longer consider Reddit a safe or appropriate place to share official content might reverberate.
With all the turbulence on Reddit many brands that communicate thru it + advertisers who advertise through it may be considering how this will affect them and their reputation.
Reddit is a big entity - there won’t be a single individual thing that kills it but over time with these sort of actions the platform will change.
I suspect the biggest change after July 1st will be the older and those who are more invested in their communities will leave or start to leave. Reddit will continue down the path of being a hub for low effort content and global news / world events.
It seems like they are more and more pivoting to this audience and leaving the niche audiences to the side.
Yep, quality is going to tank like crazy. We saw this in the vice subs(tobacco and alcohol) 5 years ago when reddit banned the markets, we made our own forum and all the people who actually contributed to the community moved there. Now these subs are just pictures and nothing more. No real discussions.