It's embedded as a PDF at the bottom of the article, but here's the actual open letter on ADL's blog: https://www.adl.org/news/letters/an-open-letter-to-the-companies-that-advertise-on-facebook...
Ooh, I like this bit: "[Facebook] VP of global business Carolyn Everson [spoke] to advertisers last week saying that it does not “make policy changes tied to revenue pressure” and that it sets...
Ooh, I like this bit: "[Facebook] VP of global business Carolyn Everson [spoke] to advertisers last week saying that it does not “make policy changes tied to revenue pressure” and that it sets “policies based on principles rather than business interests.”
It sounds great on the surface, but what principle is Facebook standing by?
They all say that, and then the advertisers leave, and then they all decide that they need the money more than they want horrific racism, misogyny, transphobia, conspiracy theories, etc on their...
They all say that, and then the advertisers leave, and then they all decide that they need the money more than they want horrific racism, misogyny, transphobia, conspiracy theories, etc on their site, and then they quite rightly begin banning that stuff.
See also Sleeping Giants (US) and Hope Note Hate (UK).
A few more related links worth checking out too: ADL Press Release on #StopHateforProfit campaign ADL CEO Jonathan Greenblatt Discusses Hateful Content on Facebook ADL Blog post - Hate, Conspiracy...
Unilever announced they will stop buying ads on Facebook and Twitter for at least the rest of the year. They own a lot of big brands, and it looks like their ad spend on Facebook is comparable to...
Unilever announced they will stop buying ads on Facebook and Twitter for at least the rest of the year. They own a lot of big brands, and it looks like their ad spend on Facebook is comparable to Verizon's:
Unilever, for the first three months of June, was the 33rd-biggest advertiser on Facebook, according to data from ad tracking firm Pathmatics, spending over $2 million in those three weeks alone.
It's embedded as a PDF at the bottom of the article, but here's the actual open letter on ADL's blog: https://www.adl.org/news/letters/an-open-letter-to-the-companies-that-advertise-on-facebook
Verizon has already announced they're pulling their ads as a result of this, which is a pretty big one since it looks like they spent about $2 million in the last month.
Ooh, I like this bit: "[Facebook] VP of global business Carolyn Everson [spoke] to advertisers last week saying that it does not “make policy changes tied to revenue pressure” and that it sets “policies based on principles rather than business interests.”
It sounds great on the surface, but what principle is Facebook standing by?
They all say that, and then the advertisers leave, and then they all decide that they need the money more than they want horrific racism, misogyny, transphobia, conspiracy theories, etc on their site, and then they quite rightly begin banning that stuff.
See also Sleeping Giants (US) and Hope Note Hate (UK).
Money is a big motivator.
A few more related links worth checking out too:
ADL Press Release on #StopHateforProfit campaign
ADL CEO Jonathan Greenblatt Discusses Hateful Content on Facebook
ADL Blog post - Hate, Conspiracy Theories and Advertising on Facebook
Unilever announced they will stop buying ads on Facebook and Twitter for at least the rest of the year. They own a lot of big brands, and it looks like their ad spend on Facebook is comparable to Verizon's:
And now Coca-Cola is pausing all advertising on all social media platforms globally for at least 30 days.