9 votes

What does your gaze reveal about you? On the privacy implications of eye tracking

3 comments

  1. patience_limited
    Link
    Lest you think this is still abstract and unrelated to current technologies, imagine my surprise when the new Subaru nagged me to keep my eyes on the road. I'd been going about 20 m.p.h. on a...

    Lest you think this is still abstract and unrelated to current technologies, imagine my surprise when the new Subaru nagged me to keep my eyes on the road. I'd been going about 20 m.p.h. on a sluggish downtown street, and apparently glanced at a shop window longer than the car thought desirable.

    It's not just the data gathering that's creepy, it's the instant behavior modification feedback.

    11 votes
  2. Octofox
    Link
    Looks like the general trick is to show an image of something and then they are able to use eye tracking to understand how you feel about that thing. I wonder what the accuracy is, sounds like...

    Looks like the general trick is to show an image of something and then they are able to use eye tracking to understand how you feel about that thing. I wonder what the accuracy is, sounds like another attempt at the lie detector.

    3 votes
  3. Amarok
    Link
    This one is rather unsettling. Who knew one could infer so much from something so innocuous?

    This one is rather unsettling. Who knew one could infer so much from something so innocuous?

    1 vote