15 votes

What happens when influencers turn off comments

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3 comments

  1. creesch
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    Feels like an open door to me, but maybe it isn't for others. If something has comments and they are disabled I always assume there is some controversy going on or there is something to hide.

    Feels like an open door to me, but maybe it isn't for others.

    If something has comments and they are disabled I always assume there is some controversy going on or there is something to hide.

    13 votes
  2. Deely
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    Public figures, from Oprah to Selena Gomez, have restricted access to their social media comments in response to online criticism, whether on a temporary or permanent basis. This decision seems rational; those in the public eye are often highly scrutinized, and disabling comments can be a first line of defense to protect their mental health.
    But our latest research suggests that the decision to disable comments may come with some unanticipated consequences. Across seven studies, we found that online influencers, ranging from digital content creators to celebrities-turned-influencers, are perceived as less sincere, likable, and persuasive when they disable their social media comments.

    6 votes
  3. Comment removed by site admin
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