In this 2019 GDC talk, game developers Alex Schwartz and Ziba Scott explain how they set out to determine the lowest bar for success on App Stores. Take a fantastic tour of the weird, dark underbelly of the mobile app market, and learn what the pair discovered when they flooded the market with over 1,500 auto-generated slot machine games.
Description of the 1hr long video:
That was a fantastic watch. Great presenters on top of a great story. 5 stars, would pull lever again.