29 votes

Chuck E Cheese's grew into an enormous, world wide chain, but has since suffered two bankruptcies, fierce competition, and a decline in popularity. Let's explore its fascinating and turbulent history.

13 comments

  1. [2]
    phareous
    Link
    I have great memories of Showbiz Pizza but when I returned to Chuck E Cheese as an adult I vowed never to return there. Literally the first thing that happened when we entered was the mouse came...

    I have great memories of Showbiz Pizza but when I returned to Chuck E Cheese as an adult I vowed never to return there. Literally the first thing that happened when we entered was the mouse came out carrying some nachos, tripped on a kid, and dumped the nachos all over my wife. We got some free tokens out of that but the place was so crowded, dirty, and generally unpleasant that I never let my kids host a party there. Not to mention what they did to Rock a fire animatronics

    8 votes
    1. cfabbro
      (edited )
      Link Parent
      Yeah, the last Chuck E Cheese I went to (about 15 years ago) wasn't a great experience either. All the kids seemed to love it, which is the important part, but all us adults chaperones didn't have...

      Yeah, the last Chuck E Cheese I went to (about 15 years ago) wasn't a great experience either. All the kids seemed to love it, which is the important part, but all us adults chaperones didn't have a great time since it was crowded, dark, dingy, loud, and the food was terrible. Keeping the adults happy was never really their priority though. And I still have fond memories of going as a kid myself, so I can understand why it's endured as long as it has.

      7 votes
  2. [5]
    NoDaV
    Link
    I'll never forget the time Chuck E. Cheese's advertised gourmet pizza under a ghost kitchen during quarantine. It was Pavarotti's or something like that. I remember thinking, "oh a new pizza...

    I'll never forget the time Chuck E. Cheese's advertised gourmet pizza under a ghost kitchen during quarantine. It was Pavarotti's or something like that. I remember thinking, "oh a new pizza place? Let me check that address." Felt really disingenuous to pretend it was a separate "gourmet" pizza place.

    5 votes
    1. [3]
      cfabbro
      Link Parent
      He talks about that in the video. It was marketed as Pasqually's pizza.

      He talks about that in the video. It was marketed as Pasqually's pizza.

      4 votes
      1. [2]
        NoDaV
        Link Parent
        Good to know the person's done their due diligence. I'll have to check out his other deep dive videos!

        Good to know the person's done their due diligence. I'll have to check out his other deep dive videos!

        3 votes
        1. cfabbro
          Link Parent
          All his videos are quality, IMO. So I would definitely recommend checking them out if you enjoyed this one.

          All his videos are quality, IMO. So I would definitely recommend checking them out if you enjoyed this one.

          2 votes
    2. gleamingyeets
      Link Parent
      To be fair, Pasqually is the name of their Drummer/Mascot created in the 70’s. I seriously don’t think they intentionally meant to mislead anyone, unlike some of the places in my area that...

      To be fair, Pasqually is the name of their Drummer/Mascot created in the 70’s.

      I seriously don’t think they intentionally meant to mislead anyone, unlike some of the places in my area that advertise a completely different restaraunt that sells wings, when it’s just a Chinese food place… and the wings suck

      3 votes
  3. OstensibleUtensil
    Link
    In their defense, I went a while back (a decade+) and was similarly unimpressed. I went two weeks ago with my nephew (his choice) and the place was clean, well-run, and we had a great time. Maybe...

    In their defense, I went a while back (a decade+) and was similarly unimpressed. I went two weeks ago with my nephew (his choice) and the place was clean, well-run, and we had a great time. Maybe I got lucky, but it seemed that they'd done a lot of work since I'd last been

    4 votes
  4. gowestyoungman
    Link
    Quite amazed that this company has endured for 40 years. I thought for sure the only one Ive ever been to would be closed but nope, google says its still open. Pretty amazing. My kids liked it but...

    Quite amazed that this company has endured for 40 years. I thought for sure the only one Ive ever been to would be closed but nope, google says its still open. Pretty amazing. My kids liked it but that was 30 years ago. All I recall was the bad food - and it was the only place Ive ever played Skeeball and Whack-a-Mole. And tickets. Hundreds of tickets for cheap plastic prizes.

    3 votes
  5. Akir
    Link
    Last time I went to a Chuck E Cheese's location I was actually really surprised at how good the pizza was. I was expecting it to be garbage, but it was pretty high quality - better than most chain...

    Last time I went to a Chuck E Cheese's location I was actually really surprised at how good the pizza was. I was expecting it to be garbage, but it was pretty high quality - better than most chain pizza places in the area. It was even better than Straw Hat pizza, which claims to be "gourmet".

    That being said, I went there because I wanted to play arcade games, and most of the stuff there was meant for very young kids. I think there were even a bunch of kiddie rides (like the kinds that used to be outside of grocery stores that you'd put a quarter in and it would slowly rock around). To make matters worse, it was just a few miles away from a Round 1, which is better in every way except perhaps food. Go a little bit further and you could find places like Dave and Busters or Bowlero. I never went back because the arcade was too sad, but it wouldn't have mattered because they actually ended up shuttering the location anyways.

    I'm not in a place where I can watch this video right now, but I honestly wonder how much of their failing comes from the times changing and how much was just really bad management.

    3 votes
  6. [2]
    updawg
    Link
    Not interested in watching a video about Chuck E Cheese; who is the fierce competition?

    Not interested in watching a video about Chuck E Cheese; who is the fierce competition?

    1. cfabbro
      (edited )
      Link Parent
      Its biggest competitor was Showbiz Pizza, which eventually acquired Chuck E Cheese after its first bankruptcy, and rebranded itself as CEC Entertainment Inc. But there is also Bullwinkle's, Dave &...

      Its biggest competitor was Showbiz Pizza, which eventually acquired Chuck E Cheese after its first bankruptcy, and rebranded itself as CEC Entertainment Inc. But there is also Bullwinkle's, Dave & Buster's, and Peter Piper Pizza (which CEC acquired and runs as a subsidiary now).

      1 vote
  7. [2]
    Comment removed by site admin
    Link
    1. bitwaba
      Link Parent
      I like how your suggestion of a cleaner place to go is somewhere you will 100% encounter the smell of animal shit. Really speaks to the quality of Chuck E Cheese.

      I like how your suggestion of a cleaner place to go is somewhere you will 100% encounter the smell of animal shit. Really speaks to the quality of Chuck E Cheese.

      9 votes