On one hand, bitter cynical me wants to shake my head and congratulate Mozilla for wasting money on a character who will inevitably join Fivey Fox six feet under. On the other hand: it's not LLMs,...
On one hand, bitter cynical me wants to shake my head and congratulate Mozilla for wasting money on a character who will inevitably join Fivey Fox six feet under.
On the other hand: it's not LLMs, advertising, surveillance capitalism, or anything else nearly as dystopian as what Mozilla typically churns out these days. So good job? At least they made something cute with our donation money!
I think it's quite cute and not a waste of money. Companies and non-profits alike need to constantly refresh themselves and advertise and attract new audiences. Mozilla really is only known among...
I think it's quite cute and not a waste of money. Companies and non-profits alike need to constantly refresh themselves and advertise and attract new audiences.
Mozilla really is only known among Xennials and elder Millennials. Gen Z and Alpha don't know much about Mozilla. "Mozilla Firefox" probably sounds to them like "Netscape Navigator" sounds like to older folks: the browser for mom and dad.
I think you're right about demographics. But, I look forward to the inevitable return to earth as people learn more about Google. Chrome will not be the king forever.
I think you're right about demographics. But, I look forward to the inevitable return to earth as people learn more about Google. Chrome will not be the king forever.
Most Millennials I know now just think I'm nerdy with computers (which I kinda am) when I say I use Firefox... they know what it is but it didn't come preinstalled so they don't bother. I'm GenX...
Mozilla really is only known among Xennials and elder Millennials. Gen Z and Alpha don't know much about Mozilla. "Mozilla Firefox" probably sounds to them like "Netscape Navigator" sounds like to older folks: the browser for mom and dad.
Most Millennials I know now just think I'm nerdy with computers (which I kinda am) when I say I use Firefox... they know what it is but it didn't come preinstalled so they don't bother. I'm GenX and have been using FF since AOL took over Netscape (which I used before, since I have always avoided using Windows' browsers).
Kit is adorable and I love them. Honestly I think we need more cute mascots like Kit. Right now, literally all design and branding is just too cold and sterile. Overly sleek and minimalist logos,...
Kit is adorable and I love them.
Honestly I think we need more cute mascots like Kit. Right now, literally all design and branding is just too cold and sterile. Overly sleek and minimalist logos, corporate architecture that rely heavily on neutral color palettes... Everything is blending together in the worst ways, it feels like even all the corporations are losing any individual identity. I've been saying for a while now the world needs more color because going outside can honestly be kinda depressing with how droll everything is. A rise of cute mascots would be a nice step away from the current cold landscape of corporate design.
You know what, I was thinking "what is a non-profit like Mozilla doing making a cute animated mascot, it seems like a bit of a waste of effort" until I read your response, and you've brought me...
You know what, I was thinking "what is a non-profit like Mozilla doing making a cute animated mascot, it seems like a bit of a waste of effort" until I read your response, and you've brought me round on it. I completely agree about the minimalist corporate dystopia and the worth of bucking that trend!
I wonder if the the Internet will give Kit the Fivey Fox treatment (non-paywall Wayback Machine link) Cute lil guy, though. I was always surprised that Firefox hadn't played more into having a...
Cute lil guy, though. I was always surprised that Firefox hadn't played more into having a little mascot. They kinda did with the red panda, but felt like not as much as they could've.
On one hand, bitter cynical me wants to shake my head and congratulate Mozilla for wasting money on a character who will inevitably join Fivey Fox six feet under.
On the other hand: it's not LLMs, advertising, surveillance capitalism, or anything else nearly as dystopian as what Mozilla typically churns out these days. So good job? At least they made something cute with our donation money!
I think it's quite cute and not a waste of money. Companies and non-profits alike need to constantly refresh themselves and advertise and attract new audiences.
Mozilla really is only known among Xennials and elder Millennials. Gen Z and Alpha don't know much about Mozilla. "Mozilla Firefox" probably sounds to them like "Netscape Navigator" sounds like to older folks: the browser for mom and dad.
I think you're right about demographics. But, I look forward to the inevitable return to earth as people learn more about Google. Chrome will not be the king forever.
Yea we said that about Windows too.
I would prefer it not take till I'm on my deathbed.
Most Millennials I know now just think I'm nerdy with computers (which I kinda am) when I say I use Firefox... they know what it is but it didn't come preinstalled so they don't bother. I'm GenX and have been using FF since AOL took over Netscape (which I used before, since I have always avoided using Windows' browsers).
They can't spend your donation money on anything related to the browser anyhow. It would be illegal under federal tax codes.
Kit is adorable and I love them.
Honestly I think we need more cute mascots like Kit. Right now, literally all design and branding is just too cold and sterile. Overly sleek and minimalist logos, corporate architecture that rely heavily on neutral color palettes... Everything is blending together in the worst ways, it feels like even all the corporations are losing any individual identity. I've been saying for a while now the world needs more color because going outside can honestly be kinda depressing with how droll everything is. A rise of cute mascots would be a nice step away from the current cold landscape of corporate design.
You know what, I was thinking "what is a non-profit like Mozilla doing making a cute animated mascot, it seems like a bit of a waste of effort" until I read your response, and you've brought me round on it. I completely agree about the minimalist corporate dystopia and the worth of bucking that trend!
I wonder if the the Internet will give Kit the Fivey Fox treatment (non-paywall Wayback Machine link)
Cute lil guy, though. I was always surprised that Firefox hadn't played more into having a little mascot. They kinda did with the red panda, but felt like not as much as they could've.
Now they gotta do one for Thunderbird!