Swedish fashion retailer H&M will use AI doppelgangers in some social media posts and marketing in the place of humans, if given permission by models ~tech social media Article 691 words 10 votes
Nearly half of every pineapple you eat ends up in the trash. But now, companies across the globe are turning the inedible parts of the fruit into textiles, plates, soap, and more. | World Wide Waste ~food Video 17:33 8 votes
TreeToTextile set to build demonstration plant in Sweden – several Nordic pulp makers are part of projects developing new clean ways to turn trees into textile fibre ~enviro sustainability Article 257 words 10 votes
H&M is the latest fashion brand to test out the concept of clothing rental ~finance business Article 80 words 5 votes
Norway's consumer watchdog has criticised fast-fashion chain H&M for misleading marketing of its sustainable collection ~life.style Article 832 words 7 votes