Flags and symbols of patriotism in context

Recently I was watching the World War 2 series "Masters of the Air". In one of the last scenes, there is an American prisoner of war who climbs up the flag pole and replaces the German flag with the American flag as American troops liberate the camp. I thought it was a powerful aesthetic image: A battered flag of freedom replacing a flag of oppression.

The American flag looks very nice to me, especially used in dramatic art. But I think that's mostly the connotations of my upbringing. If you look at the aesthetics of it without any history of it, it looks like a striped tablecloth sewn to a starry apron or something. And to a lot of other people in the world it looks like greed or violence or oppression or something else again.

I'm sure these aren't original thoughts, but the use of this flag as a symbol has been bothering me for the last 8 or 10 years. It's been co-opted to mean something different than before, inside the very places where it previously would have much more positive connotations. If I see that flag on a big pickup truck, I have a strongly negative connotation with it. Or if I see it defaced with a blue line on it. Or if I see it on the pin of a politician. Or on a pole in a used car lot. Or in any advertisement.

This is more about my own naivete about whatever the United States was actually about, separate from what we are taught as children and the stories we tell ourselves. But I'm guessing a lot more people have these thoughts than did a few years ago.

I remember some people a few years ago were telling progressives to "Take back the flag from the right wing". I guess I don't know if that's going to work, there seems to be a poisoned well now and anyway everyone always brings their own experiences to such symbols and your display of positivity may have the opposite effect on others.