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    1. the emo rap deep dive - chapter three: dirty sprite

      howdy pardner! welcome back to my emo rap deep-dive series! for those just joining us, i'd encourage you to go back and check out chapter one: sprite. and chapter two: dirt. first. so why am i...

      howdy pardner!

      welcome back to my emo rap deep-dive series! for those just joining us, i'd encourage you to go back and check out chapter one: sprite. and chapter two: dirt. first.

      so why am i even writing this to begin with? if i'm being honest, it's not all entirely educationally-motivated. i've been really wanting a way to share my favorite genre of music with people (maybe it's a subconscious testing of the waters before i begin to record my own music?) and collect their thoughts. but every time i went to share a link in ~music, i'd deliberate over and over, "what should i share?" it's been so hard for me to pick one single song that's all-encompassing and anthemic (is that even a word? i keep using that word) of the genre as a whole.

      so instead of spamming ~music, or having to cherry pick a small number of tracks, i thought i'd use this as an opportunity to provide a little historical background and, hopefully, maybe, inspire a new appreciation in a subgenre that very often gets overlooked, or thought of as basic / whiney / overproduced.

      that said - hopefully you've all been following along, and i'll stop stalling! let's dive right into chapter three of our emo-rap deep dive - dirty sprite. or, how did we go from OutKast to Lil Pump?


      let me open with a question. what do the following have in common?

      polish composer and piano virtuoso frederic chopin
      controversial american rapper lil pump
      american actor and i guess also musician? corey feldman

      you guessed it!

      opiates.

      all of the present characters used opiates in their lifes, typically throughout the better parts of their creative years. chopin was using medicinal opiates in order to aide with his tuberculosis. feldman fell into and has since (i believe) fought his way out of a heroin addiction. lil pump sips promethazine by the bottle just to party (hyperbole. don't drink prometh by the bottle) which is a prescription medication often used as a sedative or used to prevent coughs or nausea. often sold as a mixture of promethazine and codeine, itself being an opiate. if you've seen a rap music video in the past two to three years, you may have seen this bottle somewhere throughout.

      where do all of these drugs come from?

      the answer to that question actually holds a lot of relevance to the history of emo rap itself, but to answer it, we first have to go all the way back to the 90s.

      off we go!


      believe it or not, drugs as a matter of discussion weren't always ever-present in the rap game. from the late 70s to the early 80s, only about 10% of all rap songs mentioned drug use, whereas in the early 90s, we see that number jump waaaay the fuck up to 45%, to eventually hit 69% by 1997 [source]. this is all taking place around the same time that we saw the decline of major urban neighborhoods due to the effects of white flight, decreasing the amount of tax dollars flowing throughout these areas, and leading to a decrease in public services that would include decreased effectiveness of, say, fire brigades or police squads.

      with poorer households now making up a majority of these neighborhoods, the illegal drug trade quickly grew in popularity as a way to make money on the business end, and a way to escape the day-to-day on the client end. a plethora of burned, broken into, or otherwise abandoned houses became a seemingly limitless amount of places to go about the production of drugs - most notably, crack cocaine. these houses came to be known colloquially as trap houses, and the music inspired by this phenomenon, trap music.

      this sound grew it's roots in the early 90s thanks to the early projects out of the south like UGK (title: Cocaine in the Back of the Ride), Three 6 Mafia (title: We Got Da Dope), and The Showboys (title: Drag Rap). coincidentally, the showboys are actually a group out of new york, though gained the height of their popularity touring around southern states.

      as we head into the mid-nineties/early-naughts, we see the emergence of a few acts that really take this sound and run with it. setting the roots for the coming commercial explosion of the trap sound, we see examples like OutKast's "Southernplayalisticadillacmuzik", Lil Jon's "Who You Wit". we're gonna see lil jon's name pop up a few times as we go through this.

      taking the reigns from these majorly influential projects, we next see T.I. come to the stage for his second album "Trap Muzik" in 2003. much to the surprise of the industry (his debut album did not go over all too well), Trap Muzik debuted at number 4 on the Billboard 200, sold over 100k copies in it's first week, and was later in 2012 called one of the classic albums of the last decade by Complex. the album features many early hits from T.I. like "Be Easy", "24's", and even some tracks with producer credits from Kanye West like "Doin' My Job". still sticking to their guns, pioneering the trap sound, we continue to see records from Lil Jon and Three 6 Mafia taking to the radio such as, respectively, "Get Low" and "Stay Fly"

      paving the way towards the 2010s, we begin to see the rise of artists like Gucci Mane and his debut album "Trap House" (aptly titled eh?) hitting the Billboard 200 with tracks like "Icy", Young Jeezy with internationally-charting tracks like "Soul Survivor", and most notably in modern trap, producer-powerhouse Zaytoven with work on tracks like "Papers" x Usher.


      so we skip forward 5-7 years and things look...different.

      instead of having chart-toppers like "Smack That" x Akon, "Hey There Delilah" x Plain White T's, or "Umbrella" x Rihanna

      we see a lot of love for things like "First of the Year (Equinox) x Skrillex, "Sail" x AWOLNATION, and most importantly by far, "Versace" x Migos which was quickly popularized by Drake's remix. the rest of 2013 serves as the absolute corner stone of modern trap music seeing the success of songs like "Swimming Pools (Drank)" x Kendrick Lamar, "Started From The Bottom" x Drake, and of course, the absolute trap anthem, "Love Sosa" x Chief Keef.

      in that avalanche of tracks, we get the recipe that will come to make up the bulk of today's trap music:

      1. edm-inspired instrumentals
      2. triplet meter rhyme
      3. heavy 808s and crystal clear hi-hats.

      over the next few years, we steadily start to see these three ingredients come together to produce some absolute bangers leading up to the trap zeitgeist.

      in 2014:
      "Fight Night" x Migos
      "Black Widow" x Iggy Azalea
      the ever-memed "Lifestyle" x Young Thug

      in 2015:
      the year of Fetty Wap with tracks like "Trap Queen", "679" on the Billboard 100
      "No Type" x Rae Sremmurd
      "Flex" x Rich Homie Quan

      in 2016:
      "Panda" x Desiigner
      "Broccoli" x DRAM
      Drake jumping back in with "Jumpman"
      "Down in the DM" x Yo Gotti


      and then, finally, we arrive at 2017 - the year that caused the internet's busiest music nerd anthony "melon" fantano to pose the question "have we reached peak trap?". up until recently, the term "trap music" was actually not all too commonly associated with rap music - instead referring most commonly to a subset of edm with (still) heavy 808s, thicc bass drops, and dirty breakdowns. however, with the musical zeitgeist quickly moving to seat rap at the throne over rock music, and with the internet popularizing songs like "Ultimate" x Denzel Curry, "Flicka Da Wrist" x Chedda Da Connect, and "U Guessed it" x OG Maco, the term has now been absolutely overtaken as many rap fans find themselves infatuated with the sound. this causes the scene to absolutely explode throughout 2017 with songs like:

      "Humble" x Kendrick Lamar
      "Bad and Boujee" x Migos
      "Bodak Yellow" x Cardi B
      "Look At Me!" x XXXTentacion
      and of course
      "Gucci Gang" x Lil Pump

      this year sees the debuts of several artists that are still dropping bangers today, like the previously listed Cardi B, Lil Pump, XXXTentacion (rest in peace), A Boogie wit Da Hoodie, and (again) of course, 6ix9ine.

      analogous to the rise of screamed lyrics, heavy instrumentals, and prettyboy-frontmen of mid-late 2000s rock bands, we see the rise of trap music today.


      now, the final question to be answered.

      how do we get from rap songs with hedonistic lyrics, heavy 808s, and loud-personality frontmen, to a subsect of the genre that nearly predominantly speaks of subjects like death, addiction, loss, and suicide?

      i'll see ya soon for the fourth and final installment of the emo-rap deep dive - chapter four: xanax sprinkles.

      12 votes
    2. Total noob looking for (hopefully) simple greasemonkey script

      I have knowledge of the basic concepts of programming in general and html and some very basic knowledge of javascript, but this specific task is proving a little beyond me. I'm actually using...

      I have knowledge of the basic concepts of programming in general and html and some very basic knowledge of javascript, but this specific task is proving a little beyond me. I'm actually using tampermonkey, in case that matters.

      www.bricklink.com is a site to buy Lego from private sellers. By default, when looking at a shop's listing of items, it shows 25 per page. I would like to automatically switch to 100 per page every time.

      Here's a randomly selected store page (no affiliation) at the default 25 per page:

      https://store.bricklink.com/TheBricky#/shop?o={"itemType":"P","catID":"18","showHomeItems":0}

      Now, same page set to display 100 per page. Note how "pgSize" is added to the url but doesn't appear by default:

      https://store.bricklink.com/TheBricky#/shop?o={"pgSize":100,"itemType":"P","catID":"18","showHomeItems":0}

      What I would like is for pgSize to be set to 100 only IF

      "shop" appears in the url

      AND

      "pgSize" does not appear in the url OR "pgSize" does appear in the url but does not equal 100.

      Since Bricklink remembers pgSize per shop page per session, once pgSize is set to 100 for a particular shop greasemonkey doesn't need to do anything. Intercepting the url before the page loads would be nice but unnecessary since loading is fast and I'm not worried about bandwidth.

      I tried making this but wasn't sure how to input what I'm trying to test for in the url. Of course now that I've thought about it some more it seems the task is more probably difficult than I thought it would be at first. Any help would be appreciated.

      EDIT: This comment below seems to be working, although the way Bricklink makes their urls feels funky at times.

      10 votes
    3. Topic tag filtering question

      I was testing topic tag filtering and it didn't seem to work as I expected. I was trying to filter out a topic with a main.sub style tag, but without a main tag. I set the filter to main expecting...

      I was testing topic tag filtering and it didn't seem to work as I expected.

      I was trying to filter out a topic with a main.sub style tag, but without a main tag.

      I set the filter to main expecting everything nested undeneath that to be hidden, but it did not.

      Is that just not implemented yet, or am I just not understanding the feature correctly?

      6 votes
    4. Black Mirror S3E02 "Playtest" discussion thread

      Previous episode | Index thread | Next episode Black Mirror Season 3 Episode 2 - Playtest An American traveler short on cash signs up to test a revolutionary new gaming system, only to discover...

      Previous episode | Index thread | Next episode

      Black Mirror Season 3 Episode 2 - Playtest

      An American traveler short on cash signs up to test a revolutionary new gaming system, only to discover the thrills are a little too real.

      Black Mirror Netflix link


      Warning: this thread contains spoilers about this episode! If you haven't seen it yet, please watch it and come back to this thread later.

      You can talk about past episodes, but please don't discuss future episodes in this thread!


      If you don't know what to say, here are some questions to get the discussion started:

      • How does the title relate to the episode itself?
      • Are there any similarities between real life events and the episode?
      • Are there any references or easter eggs in the episode, such as references to past episodes?

      Please rate the episode here!

      10 votes
    5. [SOLVED] How is the inbox sorted?

      I'm here staring at my inbox for the third time trying to figure out how the hell the sorting in it works. It isn't alphabetically by subject or user, it isn't the recency of the first message...

      I'm here staring at my inbox for the third time trying to figure out how the hell the sorting in it works. It isn't alphabetically by subject or user, it isn't the recency of the first message (nor is it the recency of the latest message), and it isn't the number of messages. Testing it now, it also isn't the most recent you've opened, so I have no idea how this works or how to look for anything, not that it's big enough to matter much yet.

      Am I missing something obvious? I feel so lost.

      7 votes
    6. Experiences with aphantasia or what does visualizing look/feel like?

      Aphantasia is a condition where a person is unable to visualize images in their minds eye. If I tell you to think of a red apple, several people will visualize this apple and 'see' it. But those...

      Aphantasia is a condition where a person is unable to visualize images in their minds eye. If I tell you to think of a red apple, several people will visualize this apple and 'see' it. But those (like me) with aphantasia simply can't. Some of us have access to other senses within our mind (hearing, touch, smell, etc), some don't.

      Do you have aphantasia? There's a simple test here.

      In a similar vein, is anybody able to explain what visualizing looks like? Is it just like the sight I get from my eyes? Different?

      17 votes
    7. Lets take a personality test!

      One of my favorite topics in Psychology is personality and there happens to be a very good Five Factor test that is free to the public domain with all 3,000+ items available for download. Some...

      One of my favorite topics in Psychology is personality and there happens to be a very good Five Factor test that is free to the public domain with all 3,000+ items available for download. Some notes about the IPIP NEO-PI:

      Purpose of this On-Line Inventory

      • The primary purpose of this on line inventory is to educate the public about the five factor model of personality.
      • More specifically, the report explains the likely consequences of one's standing on five broad personality domains.
      • These broad domains cover normal differences in personality that should be obvious to people who know you well.
      • Secondarily, this inventory estimates your standing on the 5 broad domains and 30 subdomains of personality.
      • The inventory does not reveal hidden, secret information about you nor does it assess serious psychological disorders.
      • The report is designed to be objective, not pleasing or flattering.
      • Measurement error, misunderstandings, carelessness, and mischievous responding can invalidate the report.
      • If knowledgeable acquaintances disagree with the test results, then the results are wrong.

      Link to the questionnaire:
      https://www.personal.psu.edu/~j5j/IPIP/

      More about the International Personality Item Pool:

      https://ipip.ori.org/

      24 votes
    8. Shinrin-Yoku (Forest Bathing) and Nature Therapy: A State-of-the-Art Review

      Summary A study of the effect of Shinrin-Yoku or "forest bathing" (immersing oneself in nature by mindfully using all five senses) on human physiological and psychological systems. Extract In...

      Summary

      A study of the effect of Shinrin-Yoku or "forest bathing" (immersing oneself in nature by mindfully using all five senses) on human physiological and psychological systems.

      Extract

      In general, from a physiological perspective, significant empirical research findings point to a reduction in human heart rate and blood pressure and an increase in relaxation for participants exposed to natural GS. Even research involving the use of nature videos of the forest or the ocean have the same physiological effects. From a qualitative and psychological perspective, Danish participants reported a sense of safety, calm and overall general wellbeing following exposure or engagement with nature. South Korean participants with a known alcohol addiction and high pre-test scores of depression benefited more from the Forest Therapy Camp than participants with lower pre-test scores of depression and alcohol abuse. Differences in culture, gender, education, marital or economic status were not associated confounding factors in many of the empirical studies. Overall, our review of the literature, as illustrated in Table 1, points to positive health benefits associated with SY and NT while confounding factors were clearly identified by the researchers.

      Link

      https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5580555/

      4 votes
    9. Screen tests for 'Batman' TV series (1966)

      Adam West & Burt Ward - Batman - Screen Tests (RARE) (1 of 3) Lyle Waggoner & Peter Deyell vs Adam West & Burt Ward - Batman Screen Tests (RARE) (2 of 3) Yvonne Craig - Batman / Batgirl - Network...

      Adam West & Burt Ward - Batman - Screen Tests (RARE) (1 of 3)

      Lyle Waggoner & Peter Deyell vs Adam West & Burt Ward - Batman Screen Tests (RARE) (2 of 3)

      Yvonne Craig - Batman / Batgirl - Network Presentation (RARE) (3 of 3)

      6 votes
    10. After reading Bad Blood (the story of Theranos) I feel conflicted.

      Tweetstorm related: https://twitter.com/bioxcession/status/1028322450910732289 Upfront: the basic premise of the book is that Theranos was an exploitative, evil company headed by two exploitative,...

      Tweetstorm related: https://twitter.com/bioxcession/status/1028322450910732289

      Upfront: the basic premise of the book is that Theranos was an exploitative, evil company headed by two exploitative, evil people. It makes an effort to not apologize for Elizabeth, or blame her actions on anyone else. She was sucked into the vortex of literally being a bloodsucker. In fact, the book - at one point - goes so far as to suggest she may be a sociopath.

      Now, the book was a good read, and I think the point makes sense - bad company is bad. But it's stirring up a ton of music in my head - especially since it compared Theranos to "vaporware companies" - practices that the Valley has engaged in since forever (promising endlessly and not delivering).

      Vaporware: software or hardware that has been advertised but is not yet available to buy, either because it is only a concept or because it is still being written or designed.

      Theranos was no different, except it tried selling vaporware in the form of a healthcare device. Insisting that this device worked (it didn't), and insisting that most of their received blood tests were running on it (they weren't).

      It's my opinion that Theranos would have been hailed as an enormous success if they had delayed for long enough to make this technology work. I believe that my point is furthered by the fact that Walgreens waited through two years of delays, of and tolerated outright lies. If the tech ever came out, all would have been forgiven.

      My argument boils down to this: Elizabeth wasn't a shitty person, she operated correctly in a shitty system.

      She took risks, yes - but they were necessary to maintain the illusion that she had a product that amounted to anything. Eventually, she hoped, her team would crack the nut and she'd come out unscathed.

      The problem amounts to our system encouraging this type of behavior - she was visited by the vice president, Kissinger, Mattis, had dinners with the Clintons, and was a fellow at Harvard medical school. Nobody thought twice because the tech was so exciting.

      Tildes, what can we do to prevent this type of behavior, and am I overlooking something?

      11 votes
    11. Learning to pentest

      Hi, I need your help to learn pentesting. I'm programming for several years. I'm really good in C# and can write moderately complex apps in Dart, Python and JavaScript. I'm in highschool and work...

      Hi, I need your help to learn pentesting.

      I'm programming for several years. I'm really good in C# and can write moderately complex apps in Dart, Python and JavaScript. I'm in highschool and work for software development company as backend developer. But general programming starts to feel so boring...

      I've started to watch LiveOverflow on youtube (no link, there is no wifi here and I don't want youtube to drain my data) and it was so interesting - so I tried it. I've tried few CTFs, read many writeups, and now I've discovered CTF hack the box.

      When I know what to do, I have no problem googling and researching and later applying my knowledge. But I often discover, that I just don't know what I don't know.

      There is one CTF challenge that I haven't completed yet. It's 20 line html page, no javascript, nothing suspicous. No cookies. It has just form with password input, which sends post request to server. Here's the problem - how do I get the flag (the password)? I can bruteforce it, but it clearly isn't the correct way. I know that the php runs on apache, debian. I've tried getting some files, I've tried going up (../), sql injection, nothing works.

      And here's the general problem - what am I missing? What to learn? What should I google? I don't want ideas what I'm missing on this one example - Instead I need some sources where I learn generally about vulnerabilities I can exploit. Some blog, some website, something like this.

      Could someone here recommend me some sources where I learn about this? How did you start and what things do you generally check when you face something you have to break into?

      Thank you

      16 votes
    12. Tildes maxing out cpu use on pageload

      This is a bit odd. Recently I've thought typing into tildes input boxes sometimes felt laggy but today I noticed my fan spinning up when I loaded the site (until today it's been so hot my fan was...

      This is a bit odd. Recently I've thought typing into tildes input boxes sometimes felt laggy but today I noticed my fan spinning up when I loaded the site (until today it's been so hot my fan was spinning all day). I checked Chrome's task manager and yes, tildes.net is using 100% cpu. If I wait 2-3 minutes, usage will drop back down to the expected 0-1% and remain there. This happens every pageload. If I load a page, wait for the cpu use to drop, then either reload that page or click an in-site link, the cpu ramps up again for 2-3 minutes.

      Chrome Version 68.0.3440.106 (Official Build) (64-bit) on Debian testing, which is up to date as of midnight GMT 10/08/18. I even rebooted my machine just to be extra sure. Happens on all tildes pages. No other site that I regularly visit seems to do this.

      Posted here rather than to the issue tracker for visibility, to see if this is affecting anyone else before raising an issue about it.

      3 votes
    13. England/India First Test so far

      Urgh, this is not amazing cricket so far. There's been some good play in parts but overall it feels fairly scrappy from both sides. How many catches have the English slips dropped so far? (mind...

      Urgh, this is not amazing cricket so far. There's been some good play in parts but overall it feels fairly scrappy from both sides. How many catches have the English slips dropped so far? (mind you, the Indians dropped a few this afternoon too)

      My cricket coach at school was a delightfully gnarly old Yorkshire dude who would repeatedly drill into us "catches win matches lads, catches win matches" before making us do more catching drills.

      I feel like I've been defending Cooke's performance for too many years now, I can't believe we don't have someone else who can open the batting reliably. He doesn't need to hit out, just stay in. On the plus side, Sam Curran seems to be finding his feet. He's only 20 but I feel like he could go far. He might have saved this match for England today.

      OK, so I started writing this post while watching the highlights, just as England's second innings finished and now, just a few minutes later India are down five wickets, 84 needed to win, and England's bowling attack are on fire. It's all got very interesting all of a sudden.

      Non-cricket fans - the Test format is the one you guys generally seem to particularly baffling/frustrating. It's a five day match where nothing can happen for hours on end, and the game can end with no winner.

      6 votes
    14. Would you want to work for a company that uses a coding test to select workers, even for non-coding positions?

      I'm in the midst of an interview process with an employer that insists on an "Introduction to Algorithms"-type test for all of its white-collar workers. Their claim is that it selects for "smart"...

      I'm in the midst of an interview process with an employer that insists on an "Introduction to Algorithms"-type test for all of its white-collar workers. Their claim is that it selects for "smart" people. [I'm anxious because my relevant coursework was many years ago, and there's no way I'll have time to master it again before the scheduled test - there's some age bias, noted below.]

      Based on review of Glassdoor's comments about this company's interview process and demographics, what they really want is recent college graduates with fresh CIS degrees that they can abuse and use up quickly, giving them no market-relevant skills in the process. The product relies on an obscure, specialized database architecture and elderly front-end code.

      However, the company is a market leader in my industry, and I'm interested in working there in a customer-facing technical liaison/project management role because the product is better fitted for task, has better support and customization, and better interoperability than anything else. There's huge R&D reinvestment as well, and the company is just that little bit more ethical in the marketplace than its competitors.

      Do you believe that the ability to do sorts and permutations in code genuinely selects for general intelligence, and would you want to work with a population of people who all mastered this subject matter, regardless of their actual job title?

      14 votes
    15. test

      test test test test 123 abc\ndef foo bar This wouldn't\nnormally work

      2 votes
    16. .

      Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed suscipit et ligula ut tempor. Nam a aliquam nunc, eget dapibus sapien. Donec a dolor semper, posuere magna id, consectetur diam. Cras...

      Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed suscipit et ligula ut tempor. Nam a aliquam nunc, eget dapibus sapien. Donec a dolor semper, posuere magna id, consectetur diam. Cras vitae ex sit amet eros volutpat luctus. Nunc quis purus ut ante ullamcorper dictum. Fusce sapien dolor, molestie sed iaculis tincidunt, euismod quis ipsum. Sed vitae facilisis elit. Etiam tristique eros et purus dignissim, id ultrices turpis blandit. Aliquam efficitur sodales condimentum. Nulla facilisi. Quisque elementum consequat malesuada. Nunc porttitor suscipit urna, nec pharetra massa malesuada quis. Nullam pellentesque vel dolor et interdum. Nunc semper dolor sed velit fermentum, at tincidunt nibh vestibulum. Sed commodo varius lobortis. Curabitur vehicula convallis ipsum eget ultrices.

      Sed eleifend varius venenatis. Proin tincidunt odio sapien, vel imperdiet metus maximus quis. Etiam eget mi efficitur, finibus diam at, maximus felis. Mauris tristique urna sed ipsum pulvinar, id suscipit elit iaculis. Suspendisse consequat tristique quam, ullamcorper ultricies arcu volutpat nec. Vivamus convallis orci sed mi efficitur sagittis. Nulla vehicula nisi aliquet odio finibus faucibus. Phasellus ultricies, nunc at tincidunt tempor, sapien libero egestas dui, eleifend aliquet sem turpis tristique sapien. Integer maximus vehicula eros eget gravida. Cras id gravida ligula. Donec ligula dolor, viverra nec odio aliquam, hendrerit euismod lectus. Sed luctus justo varius maximus dictum. Morbi scelerisque, nunc sed sollicitudin aliquet, leo tortor molestie tellus, eget scelerisque felis enim eget nisl. In at sollicitudin eros, vel egestas augue. Morbi libero arcu, posuere accumsan mattis in, condimentum sit amet nulla.

      In ultrices orci a nisi finibus consectetur. Aenean nec tellus metus. Donec at sapien ac ipsum eleifend condimentum. Donec sit amet pretium ante. Quisque nec velit convallis, sagittis felis nec, auctor ipsum. Aliquam id fermentum ipsum, sit amet feugiat ligula. Morbi pharetra dictum bibendum. Duis tortor felis, sodales vel mattis et, sollicitudin sed orci. Proin pharetra est vel dolor lobortis mollis. Phasellus in velit egestas, finibus nisl a, viverra massa. Suspendisse finibus leo lorem, sed aliquet nulla tincidunt id. Proin et egestas purus. Suspendisse vitae accumsan tortor. Donec sem lectus, pulvinar sed mollis a, pharetra quis tortor. Proin faucibus pellentesque eros sed imperdiet.

      In mattis sapien quis sapien viverra, eu pharetra tortor egestas. Nam suscipit mi quam, et interdum orci vulputate eget. Cras vulputate pharetra risus vitae dictum. Suspendisse rhoncus, massa non rutrum commodo, velit purus aliquet urna, at pretium mauris lacus et magna. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed semper urna sed neque convallis, tristique semper nisl malesuada. Aenean vel augue ac dui faucibus pellentesque. Nam enim enim, vestibulum sit amet ultrices ut, ultricies eu turpis. Donec lobortis laoreet ex.

      Suspendisse id tristique metus. Phasellus convallis orci augue, non mattis justo mattis at. Phasellus congue ac mauris vitae egestas. Vestibulum euismod mauris et facilisis blandit. Donec elementum dignissim velit, eu commodo sem vulputate sed. Maecenas ornare tortor at sodales vestibulum. Vivamus commodo dapibus eros non tincidunt. Maecenas nec molestie mauris. Aliquam nibh neque, mattis et dignissim quis, mollis vel lectus. Quisque quis tempus nisl, pharetra imperdiet lectus. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Vivamus semper porttitor dolor nec luctus. Proin sed nulla nec enim euismod sagittis ac lacinia diam. Aliquam erat volutpat. Aliquam dapibus rutrum odio scelerisque malesuada. Integer pellentesque efficitur enim quis pretium.

      Nulla facilisi. Nullam venenatis metus elit, vitae maximus sem scelerisque sed. Curabitur a lobortis erat. Ut efficitur eu nulla vitae bibendum. In enim purus, pharetra sit amet orci et, ornare finibus arcu. Sed non felis diam. Morbi ultricies ante sed est blandit fermentum. Morbi dui metus, posuere at odio vel, sagittis condimentum justo. Donec at iaculis risus. Integer eleifend nisl sit amet malesuada posuere. Praesent sagittis, velit eleifend tincidunt iaculis, diam nulla luctus erat, ut sodales odio elit in leo. Donec iaculis ex tortor, eget suscipit turpis maximus eget. Vivamus vitae bibendum risus, in malesuada nisl. Integer tempus libero eu mi luctus malesuada. Donec finibus odio nibh, sit amet gravida eros consequat dignissim. Sed ultrices neque est, et ullamcorper tellus mattis et.

      In hac habitasse platea dictumst. Etiam nec maximus nisl, quis consequat est. Pellentesque ullamcorper, nibh eget condimentum cursus, lacus ex lacinia tortor, quis bibendum felis odio sit amet risus. In eros massa, commodo ultricies lorem imperdiet, vestibulum gravida sapien. Phasellus fringilla ullamcorper mauris, id bibendum nibh ullamcorper ac. Quisque posuere ullamcorper imperdiet. Maecenas vulputate posuere metus, et rhoncus mi. In ac enim vel nulla ullamcorper tincidunt. Mauris non dolor commodo, congue felis at, lacinia nunc. Vestibulum dapibus mi non mauris facilisis rutrum. Quisque maximus ultrices purus, et suscipit enim volutpat nec. Cras vitae orci a nisi laoreet pellentesque eget sed nunc. Nullam consectetur mi sed hendrerit blandit. Praesent dapibus dolor felis, consequat vestibulum neque imperdiet id. Donec tincidunt condimentum condimentum.

      Integer ut mauris aliquam neque pulvinar tempor at ac metus. Nulla eu ligula tristique, pretium dui ac, euismod urna. Proin eu elementum nisl. Nulla pharetra eros ut nulla posuere, eu gravida diam viverra. Aliquam quam magna, mattis in euismod id, auctor non tortor. Etiam molestie luctus velit a iaculis. Etiam erat arcu, consectetur eu aliquam in, pretium ac nisi. Pellentesque et blandit massa. Nulla pulvinar gravida sem, et sagittis neque interdum vitae. Maecenas finibus sagittis pharetra. Aliquam condimentum, risus et dapibus placerat, nisl ex scelerisque massa, sed rutrum arcu ante quis nibh. Donec ultricies pretium dui quis porta. Nullam eleifend orci eu tellus imperdiet porttitor. Sed vestibulum ante purus, sit amet consectetur neque dapibus id. Suspendisse aliquam bibendum lacinia. Etiam pulvinar in leo quis ullamcorper.

      Pellentesque consectetur magna libero, eu eleifend velit mollis et. Phasellus lobortis ante vel nulla sollicitudin, fringilla egestas eros facilisis. Aenean eget justo id ante luctus porttitor. Integer maximus fringilla diam ac volutpat. Donec posuere mollis dignissim. Vestibulum ante ipsum primis in faucibus orci luctus et ultrices posuere cubilia Curae; Sed maximus metus vel auctor congue. Nam in dui ac nulla cursus eleifend. Vestibulum non imperdiet enim. Cras bibendum vestibulum maximus. Etiam quis efficitur dolor. Donec congue at elit vitae vehicula. Morbi eget pulvinar magna. Aliquam mattis nibh nec lorem feugiat egestas. Curabitur ut dui nulla. Sed non rutrum sapien.

      Cras nec viverra metus. Ut tincidunt in erat eu pellentesque. Fusce vestibulum neque nec arcu pellentesque pellentesque. Sed faucibus nisl vehicula, rhoncus enim hendrerit, elementum enim. Pellentesque lacinia, ex eu venenatis sollicitudin, nunc erat aliquet turpis, quis finibus turpis metus nec tellus. Mauris fringilla molestie ligula, vel mattis lectus scelerisque ac. Fusce quis volutpat dolor. Mauris maximus in est quis blandit. Donec rutrum, quam a porttitor sagittis, nunc risus pretium justo, eget porta nulla mauris nec ante. Ut vitae purus sed eros tempus accumsan. Aenean scelerisque, risus in mattis finibus, nulla ligula venenatis sapien, vitae tristique lorem augue tempus libero. Sed volutpat rutrum quam et dictum. Suspendisse vehicula lorem nisi, vitae mattis velit posuere id. Sed id convallis neque.

      1 vote
    17. Guerlain - A beginner's guide

      This post is taken from one made several years ago on /r/fragrance by /u/acleverpseudonym. It's very well written, but I've edited and added to it a bit. The concept of a perfume house probably...

      This post is taken from one made several years ago on /r/fragrance by /u/acleverpseudonym. It's very well written, but I've edited and added to it a bit.

      The concept of a perfume house probably isn't that familiar to most of you - it's a fairly niche topic even for those who wear the stuff. Generally speaking, there are a few "great" perfume houses: Chanel, Lanvin, and Creed for example, but the greatest among them, the one considered "legendary", is Guerlain.

      When approaching a history as long and a catalogue as extensive as Guerlain's, it can be intimidating. It's hard to know where to start and olfactory fatigue limits the number of fragrances you can really appreciate in a single outing. It can be hard to tell which fragrances are the important and good ones and which are the fillers and by the time you smell some of the really complex and beautiful classics, your nose might be blown out already and unable to appreciate them.

      This is a guide to those important scents, and why they matter.

      About Guerlain

      Guerlain is one of the oldest and most respected perfume houses in the world. They first opened in a small shop in Paris in 1828 making custom fragrances for the moneyed classes (and royalty - Pierre-François Guerlain was His Majesty's Official Perfumer to Emperor Napoleon III of France). Guerlain sold the first fragrance marketed as a parfum (Jicky, 1889). This was also among the first fragrances to use synthetic ingredients. Guerlain also sold the first Oriental fragrance (Shalimar, 1925) (my personal favourite, and one I wear very often).

      Guerlain fragrances are famous for sharing a common olfactory accord called "Guerlinade" that was originally created back 1800s, This accord can be found in most all of their famous fragrances. It was developed by Aimé Guerlain, the creator of Jicky, and is said to contain bergamot, rose, jasmine, tonka bean, iris, and vanilla. Once you become familiar with it, it's very easy to pick up on it in many Guerlain scents.

      There have been 5 master perfumers for Guerlain over their almost 200 year life; 4 of them have been from the Guerlain family. The most recent, Theirry Wasser, is not.

      The Perfumers

      • Pierre-François Pascal Guerlain, active 1828-1864 - founder. So far as I can tell, only a single fragrance of his is still made, Eau de Cologne Imperiale, 1860, made for the Emperor Napoleon III's wife.

      • Aimé Guerlain, active 1864-~1900. 3 of his fragrances are still around. Jicky, 1889 is by far the most famous and most important.

      • Jacques Guerlain, active ~1900-1955. He made most of Guerlain's most famous women's fragrances. He hold's 40% of the slots in Luca Turin and Tania Sanchez's top 10 women's fragrances ever made, including the fragrance that is LT's favorite Mitsouko, 1919. He made the first Oriental fragrance as well. If one were trying to decide on the best perfumer to ever live, he would certainly be on the short list. His fragrances are complex, subtle and deep.

      • Jean-Paul Guerlain, active 1955-current, though he hasn't been the official master perfumer for years. He made most of Guerlain's most famous men's fragrances...and some pretty famous women's fragrances as well. I think of him as one of the last old-school perfumers. He might think that "aquatic" is a bad word. His fragrances are more bold than Jacques Guerlain, but not in a bad way.

      • Thierry Wasser, active 2008-current. I was skeptical, but I've been won over. He's certainly taking Guerlain in a slightly different direction, but he's also made several amazing fragrances. His are by far the most modern of Guerlains, but they still manage to keep the signature Guerlain flair. He also has done something awesome: try to fix the reformulations of the old stuff. He’s spent significant amounts of time and money on better synthetic oakmoss and on reformulating Guerlain’s classics so that they smell more like the originals. Mitsouko, in particular, has benefited from this.

      Where can I smell them

      If you live in the US and you only shop at Sephora and mid range department stores, you’ve probably only seen a very limited selection of Guerlains, many of which are poor examples.

      The common ones are:

      • La Petite Robe Noir, 2009 - a very new line, done under the direction of Theirry Wasser by Delphine Jelk. People like it, but it’s not really the classic Guerlain I’m trying to introduce to all of you. It's not something I'd personally wear.

      • Shalimar, 1925 - One of the classics, but not department store sniff friendly. Shalimar is made to smell amazing on the skin 2 hours after being put on, not smell amazing on a paper strip 30 seconds after being put on. Also, It wasn’t made to be sold in EdT concentration like you find it in many stores (EdC concentration in drug stores). It was made to be smelled in parfum extrait concentration. I’ll talk more about Shalimar in a bit.

      • Guerlain Homme, 2008 - This is a HUGE departure for Guerlain. Not characteristic of them at all.

      • Samsara, 1989 - A feminine masterpiece from Jean-Paul Guerlain and an good example of Guerlain, but it also probably smells to many like their mothers (or grandmothers) and their mother's friends

      To get a good selection of Guerlain fragrances, you need to go somewhere like Neiman Marcus. The best place in the US is the Guerlain boutique in the Venetian in Las Vegas. Canadians have a distinct advantage here: we have one of the few actual Guerlain Institutes in North America, located in Toronto on Bloor Street. It's one of my "must visit" destinations whenever I'm in the area. The best place in the world is at their flagship store in Paris.

      How expensive are they?

      Retail is generally $100/100ml for EdTs, $125/100ml for EdPs and $330/oz for perfum extraits. (US prices)
      Some special edition items are more than the standard EdT/EdP price, running from $200/bottle-$300/bottle. Many of the common ones are available on Fragrancenet and other online fragrance discounters. There isn’t a huge counterfeit market for Guerlain like there is for Creed and Chanel. I've bought a number of items in my collection on fragrancenet, and can attest to their authenticity.

      What should I smell

      That depends on whether you want an education, or you’re looking for something for the club. Guerlain has many, many, beautifully constructed, classic fragrances that are wearable on a daily basis, but they reflect a different aesthetic than mainstream fragrances today do. You’ll notice an almost complete lack of aquatics, for example. Guerlain fragrances are made for the dry down, not the opening like many of today’s fragrances. They show better on the skin than on test strips.

      I’m going to create 2 lists for this: one for education and one for some additional modern scents.

      A note on reformulations

      Guerlain has been forced to reformulate most of their most famous fragrances throughout the ages due to changes in IFRA regulations limiting the amounts of certain ingredients that can be uses. Many of these are only a shadow of their former glory. Vintage bottles are often still available on ebay, and this is where most of my personal collection comes from.

      Smelling the History of Guerlain

      This list covers the most famous and influential of their fragrances. I’ll note if a particular fragrance is REALLY hard to find (Mouchoir de Monsieur, I’m looking at you, bud)

      Also, as a note, a couple of the classic women’s fragrances have a “matching” men's fragrance that smells similar, but is named differently. It’s a quirk of Guerlain that they did it this way, possibly because it was before the “pour homme” and “pour elle” stuff caught on.

      • Eau de Cologne Imperiale
      • Jicky
      • Apres l’Ondee
      • L’Heure Bleu
      • Mitsouko
      • Shalimar
      • Vol de Nuit
      • Vetiver
      • Habit Rouge
      • Samsara

      The list, in depth

      • Eau de Cologne Imperiale, 1860 - Pierre-François Pascal Guerlain - This was the fragrance made for Napoleon III’s wife. Unisex, though it’s officially for women. Citrus, neroli and lemon verbena with rosemary and a bit of Tonka bean. If you try wearing this as a fragrance now, you will be sorely disappointed in the longevity. It was meant to only last for a few minutes as a refreshing scent or to scent handkerchiefs. It’s certainly pleasant and wearable, but it’s like the fragrance version of the Model T, not hugely complex and not very long lasting. As a side note, though, it’s become traditional for every master perfumer to make a traditional Eau De Cologne. Theirry Wasser’s is brilliant and relatively long lasting (Eau de Cologne du Parfumeur, 2010).

      • Jicky, 1889 - Aimé Guerlain - Considered the first modern perfume. Before this, fragrances were used differently and constructed differently. It was considered to be a fougere back then, though it doesn’t really meet the modern definition. It’s officially for women, but it very unisex. The legend is that it was originally meant for men, but the fashion of the time didn’t call for men to wear fragrances so they sold it to women instead. It was famously worn by Sean Connery though. It smells of lavender, citrus, herbs, tonka bean, vanilla…and civet. It has a very animalic smell that is certainly out of fashion now, but was very much considered sexy back then. It was supposed to be like a summer garden party with an edge of sexuality to it. Jaques Guerlain made a something that was very clearly supposed to be a men’s version of it (even though Jicky is very unisex) in 1904 called Mouchoir de Monsieur. Good luck finding somewhere to smell in the US outside of the Guerlain boutique in Vegas.

      I love this description of Jicky from /r/fragrance:

      Oh my. Regardless of what you think about a man who aspired to expose (and sell!) his mistress's bottom to the general public, Aime Guerlain certainly nailed it. Yes, a revolutionary fragrance, bold, modern, enduring, etc... Jicky smells like taint.

      I've been lucky enough to try this scent in Extrait concentration (thank you, GI Toronto!), and on me it was... not that. There IS a distinct note of civet, but it was very soft and wearable.

      • Apres l’Ondee, 1906 - Jacques Guerlain - For women. This is supposed to be one of Jacques Guerlain’s best fragrances, a mix of violet, orange blossom, and heliotrope. A light, easy to wear scent, perfect for a summer's afternoon.

      • L’Heure Bleue, 1912 - Jacques Guerlain - For women. It’s considered a masterpiece because, well, it is. Where Apres l'Ondee is all about the violet, L'Heure Bleue is all about the iris. This is rich, decadent, while retaining a lightness that makes it approachable.

      • Mitsouko, 1919 - Jacques Guerlain - This fragrance is amazing, one of the first Chypres. It’s a woman’s scent, but can be worn by a confident man - it's peach and woods and oakmoss and vetiver. I also catch a fair amount of labdanum from it. It’s gloriously complex and exotic, moody and introspective, and lingers close to the skin. This is Luca Turin’s favorite fragrance, and also one of mine. It’s also the fragrance that benefited the most from Theirry Wasser’s attempt to improve the reformulations. The most recent version is MUCH better than the one from 7 years ago. Guerlain has the best synthetic oak moss out there, and it shines in Mitsouko.

      • Shalimar, 1925 - Jacques Guerlain - For women. Vanilla, incense, leather, citrus and florals. This was the first Oriental fragrance, and remains the classic example of it for a reason. Often imitated by inferior perfumeries (if you've ever smelled BPAL's Snake Oil, this is what it's trying to be), it’s shocked many a woman idly spritzing the latest from Gucci and Jessica Simpson and Marc Jacobs onto test strips. It is not meant to be smelled on test strips, it’s meant to be worn. The opening can smell a bit medicinal, but it dries down to a glorious, sexy vanilla. A sample of vintage Shalimar extrait is what started me on my Guerlain perfume obsession, and I have since amassed quite the collection. The men’s companion to this scent is Habit Rouge, 1965

      • Vol de Nuit, 1933 - Jacques Guerlain - For women, but wearable by men. A lovely cool, oakmossy, green, aldehydic scent. Cool, yet warm. It name means “Night flight” and it smells like a flight on a cool, autumn night across moonlit vistas.

      • Vetiver, 1961 - Jean-Paul Guerlain - For men. I fell in love the first time I sniffed this. It was so different from what I had been smelling that I was shocked. It’s not sweet at all. It’s citrus is a very dry citrus and with heavy overtones of pepper and nutmeg. It dries down to grass and pipe tobacco and vetiver with an incense smell to it. I’ve heard it described as “what a board room must have smelled like in 1950.” Very grown up. I had sprayed some on my skin and kept going back to it. If you’ve smelled Tom Ford’s Grey Vetiver, it’s an homage to Guerlain Vetiver, a modernized version of it.

      • Habit Rouge, 1965 - Jean-Paul Guerlain - For men. The masculine version of Shalimar. Definitely a fall/Winter scent. It opens smelling of very dry citrus and an almost paraffin scent. It dries down to a sweet vanilla leather scent. Apparently it’s best experiences as a vintage EdC. I haven’t gotten a bottle of the vintage, but it’s readily available

      • Samsara, 1989 - Jean-Paul Guerlain - For women. A gorgeous, luxurious, sandalwood jasmine and ylang-ylang fragrance. I personally love it, but it does have that 1980’s “I’m here!” boldness to it. I suspect that many folks here will associate it with older women in their lives.

      BONUS

      • Derby, 1985 - Jean Paul Guerlain - For men. I've never personally smelled this. I think the only source of it may be vintage stock on ebay; the reformulation isn't worth persuing. The old one made Luca Turin’s top 10 list of all time for men. An oakmossy, nutmeg and leather chypre.

      Some great modern Guerlains to smell

      Here’s where I’m putting the things that are a bit more modern (post 1990) that I really like.

      • Eau de Cologne du Parfumeur
      • Encense Mythique d'Orient
      • Tonka Imperiale

      The second list, in depth

      • Eau de Cologne de Parfumeur, 2010 - Theirry Wasser - Unisex. This is a beautiful, traditional eau de cologne with fresh juicy citrus, neroli, lavender and just enough green notes to keep it interesting (galbanum, fresh cut grass and mint primarily). Unlike most colognes in this style though, it lasts for several hours (though it turns more into a fresh citrusy musk after 2-3 hours).

      • Encens Mythique d’Orient, 2012 - Theirry Wasser - Unisex. Incense, rose, aldehydes and ambergris (either real ambergris or the best synthetic anyone has ever smelled). Wow. This is a stunner. Available to smell at maybe a dozen places in the US. It was originally intended only for the middle eastern market, but has since become more widely available, comparatively speaking.

      • Tonka Imperiale, 2010 - Theirry Wasser - Unisex. Tonka, rosemary, spices, white honey, vanilla, almond, woody notes, amber and tobacco. This is my go-to winter scent, it's like being wrapped in a warm amber and vanilla cloud. Hard to find, but worth it.

      10 votes
    18. How's your day going?

      How's it going? What's the best thing to happen today? What's the worst thing to happen today? Why did it happen? I made good progress on angular components for work. Figured out how to test...

      How's it going? What's the best thing to happen today? What's the worst thing to happen today? Why did it happen?

      I made good progress on angular components for work. Figured out how to test mocked http requests.
      Worst thing is that I should've left about an hour earlier from work. But at least that means I can leave earlier tomorrow.

      18 votes
    19. A layperson's introduction to homebrewing

      Whats this about? @wanda-seldon started a thread over at ~science in hopes of generating more user created content. My plan is to post some introductions myself, in fields like mechanical...

      Whats this about?

      @wanda-seldon started a thread over at ~science in hopes of generating more user created content. My plan is to post some introductions myself, in fields like mechanical engineering and automation (is anyone interested in it anyways?). But until I feel like I would do it proper, I figured I'd try something similar with a much lower barrier of entry. I'll write about some hobbies of mine, in a way that goes more indepth about the process, but still shallow enough to function as an introduction. And if folks are interested in more in-depth stuff or pointers on where to go, I'll take care of that.

      So on todays topic, homebrewing. What is it, why would you bother, and what's actually involved in it?

      What's Homebrewing?

      Put simply, homebrewing is the art of making beer yourself. It's not really that complicated to be honest.

      Why Homebrewing?

      • It's (relatively) cheap.

      If you got a few basic kitchen items (pots, ladle, cups, etc), you already have most items needed for brewing a small quantity. A few additional tools will be required, like a food grade plastic container, a water lock, etc. but if you treat them proper they can be used for years after years. Ingredient cost is neglible.

      • Quality.

      A common reaction many have with homebrewed beer is how thick and rich in flavour it is, compared to your average supermarket beer. Especially if your experience is with light beers (in which case I believe Monty Python said it best, it's fucking close to water). It's like comparing that sad pie you can buy in the cooler section, compared to something fresh out of the oven with the sweetest fruits and crispiest crust.

      • Easy to learn, hard to master.

      If your goal is to make a good beer, you only need two "skills". Good working hygiene and patience. Beyond that, any complication you want to add is up to you. You can start with a simple ale and work your way towards horribly complicated recipes that seem more like a chemistry exam than a hobby.

      Whats actually involved in it?

      So what do you actually do? I'll keep it short, even though I could write a book if I wanted to cover everything. Brewing is made out of three phases. The actual brewing, the fermenting and the bottling.

      Brewing

      You mix malts (and/or barley, wheat, oats, etc) with water, which you will draw a wort from. The wort will be the basis of your beer. A wort is a bit like a tea from a tea mix in this sense. Also it's sickly sweet (so taste test on your own risk). The sugar from the malt will be what is turned into alcohol during fermentation. In a similar way, that we use fruit sugar for wines/ciders or honey for mead.

      Fun fact: In Sweden and Norway, elks drunk on rotten (fermented) fruit they eat from the ground is a rare but real phenomena.

      Once you have a wort, the wort is boiled up and hops are supplied. Usually hops are divided in two categories. Bitter hops and aroma hops. Though that has more to do with when you add hops in the brewing process. The hops add flavour primarily from the oils (which give the fresh and fruity taste) and the resin (which gives the bitter taste). The resin takes a certain amount of boiling time to properly release, so hops added early in the process will contribute to bitterness.

      The liquid is then cooled and stored in a container with a bit of yeast. That marks the start of the fermentation period.

      Fermentation

      Fermentation is fairly straight forward. Yeast loves sugar. And will keep eating it until most is gone. Alcohol, is a byproduct of this process.

      Bottling

      Once fermentation is (nearly) done, the beer is transferred into bottles. After a few days of waiting, a pressure should have built inside your bottles which will create the nice bubbliness we know from beers. Toss on a label if you wan't to brag and want to make sure that graphical designer education was not for naught.

      Swell, how do I get into it?

      How do you get into it? Technically speaking, you could start with no-mash brewing. Though I would recommend against it, as it takes out the charm of actually brewing, since you just add water and call it a day. Alternatively, there are several good sources on this. The american homebrewers association for instance have a good quick guide for some instructions. Though if you wan't to go serious about it, I recommend to read up on the specific processes, and what influences them.

      Afterwords

      Does it sound interesting? Bring a buddy, and make a day of it. Make your own labels too if you wan't to brag to friends and family. If you have questions, I will answer anything. Need help setting up or want a plan, I can help with that too.

      Edit: Would recommend reading @piratepants comment in the comment section. It expands a lot of the things mentioned here, and goes a lot more into the actual processes while brewing. If you got this far, it's worth continueing.

      24 votes
    20. Moving from advertising-supported media to a sustainable, high-quality, alternative -- some light reading

      This is a complex issue and one that's hard to address succinctly. It gets into the larger matter of media and its role and interaction with society, which is profound. This includes political and...

      This is a complex issue and one that's hard to address succinctly. It gets into the larger matter of media and its role and interaction with society, which is profound. This includes political and social elements going far beyond consumerism and consumption, though those are part of the dynamic.

      For a short answer: advertising is not the only problem, but is a large component of a set of conflicts concerning information and media. It both directly and indirectly promotes disinformation and misinformation, opens avenues to propaganda and manipulation, and fails to promote and support high-quality content. It also has very real costs: globally advertising is a $600 billion/year industry, largely paid out of consumer spending among the world's 1 billion or so wealthy inhabitants of Europe, North America, and Japan. This works out to about $600/year per person in direct expense. On top of the indirect and negative-externality factors. Internet advertising is roughly $100 billion, or $100/yr. per person if you live in the US, Canada, EU, UK, Japan, Australia, or New Zealand. The "free" Internet is not free.

      And the system itself is directly implicated in a tremendous amount of the breakdown of media, politics, and society over the past several years. Jonathan Albright, ex-Googler, now a scholar of media at the Tow Center (and its research director), Columbia University in New York, "Who Hacked the Election? Ad Tech did. Through “Fake News,” Identity Resolution and Hyper-Personalization", and editor of d1g (estT) (on Medium).

      [S]cores of highly sophisticated technology providers — mostly US-based companies that specialize in building advanced solutions for audience “identity resolution,” content tailoring and personalization, cross-platform targeting, and A/B message testing and optimization — are running the data show behind the worst of these “fake news” sites.

      (Emphasis in original.)

      A Media Reader

      By way of a longer response, I'd suggest some reading, of which I've been doing a great deal. Among the starting points I'd suggest the following, in rough order. Further recommendations are very much welcomed.

      Tim Wu

      The Attention Merchants is a contemporary version of the media, attention, distraction, disinformation, manipulation, and power game that's discussed further in the following references. If you're looking for current state-of-the-art, start here. Ryan Holiday and Trust Me, I'm Lying is a 2012 expose of the online media system. For an older view, Vance Packard's 1950s classic (updated), The Hidden Persuaders gives perspective both on what methods are timeless, and what's changed. A 2007 New York Times essay on the book gives a good overview.

      Hamilton Holt

      Commercialism and Journalism (1909) is a brief, easy, and fact-filled account of the American publishing industry, especially of newspapers and magazines, at the dawn of the 20th century. Holt was himself a publisher, of The Independent, and delivered this book as a lecture at the University of California. It gives an account of the previous 50 years or so of development in publishing, including various technologies, but putting the greatest impact on advertising. I'm not aware that this is particularly well-noted, but I find it a wonderfully concise summary of many of the issues, and a view from near the start of the current system. Holt includes this quote from an unnamed New York journalist:

      There is no such thing in America as an independent press. I am paid for keeping honest opinions out of the paper I am connected with. If I should allow honest opinions to be printed in one issue of my paper, before twenty-four hours my occupation, like Othello's, would be gone. The business of a New Yourk journalist is to distort the truth, to lie outright, to pervert, to vilify, to fawn at the foot of Mammon, and to sell his country and his race for his daily bread. We are the tools or vassals of the rich men behind the scenes. Our time, our talents, our lives, our possibilities, are all the property of other men. We are intellectual prostitutes.

      (An HN commenter reveals that this was John Swinton.)

      Jerry Mander

      Four Arguments for the Elimination of Television. This is a 1970s classic that's held its value. Mander is an ad executive himself, though he took his talents to the Environmental movement, working closely with David Brower of the Sierra Club.

      Adam Curtis

      BBC documentarian, most especially The Century of the Self (part 1, part 2, part 3, and part 4), and Hypernormalisation. These documentaries, the first a four-part series, the second a self-contained 2h40m single session, focus on media and propaganda. The first especially on Edward Bernays, Sigmund Freud (Bernays' uncle), advertising, and propaganda. The second on Vladimir Putin.

      Edward S. Herman and Noam Chomsky

      Manufacturing Consent: The Political Economy of the Mass Media. The title itself comes from Walter Lippmann and his earlier work, Public Opinion, which is something of a guide to its manufacture, and the genesis of "modern" 20th century media. The notion of mass media as having a political economy is a critical element in answering your question. That is: media is inherently political and economic, and advertising and propaganda (or as it was rebranded, "public relations"), all the more so.

      Robert W. McChesney

      McChesney has been continuing the exploration of media from a political-economic perspective and has an extensive bibliography. His Communication Revolution in particular discusses his own path through the field, including extensive references.

      Marshall McLuhan

      Particularly The Gutenberg Galaxy and The Medium is the Message.

      Elisabeth Eisenstein

      Either her book The Printing Press as an Agent of Change or the earlier (and much shorter) article that pressaged it, "Some Conjectures about the Impact of Printing on Western Society and Thought: A Preliminary Report" (more interesting than its title, I promise). Eisenstein draws heavily on, and improves greatly on the rigour of, McLuhan.

      Generally: Other 19th and 20th century media scholars and writers

      H.L. Mencken, I.F. Stone, and perhaps Walter Lippmann and John Dewey. Mencken and Stone are particularly given to shorter essays (see especially The I.F. Stone Weekly Reader, The Best of I.F. Stone and his New York Review of Books articles) which can be readily digested. Mencken's "Bayard vs. Lionheart" whilst not specifically concerning advertising largely describes the crowd-psychology inherent in mediocre or pathological social-political outcomes, and is a short and brilliant read. Mencken has a long list of further writings.

      Edward Bernays

      Especially Propaganda and Public Relations. Bernays created the field of public relations, and largely drove the popular support of "democracy" (a WWI war bonds advertising slogan) in favour of the earlier "liberty". For Stone, I cannot recommend his Day at Night interview (~1974) highly enough. 30 minutes. Bernays' New York Times obituary makes interesting reading.

      Charles-Marie Gustave Le Bon

      The Crowd: A study of the popular mind. "[C]onsidered one of the seminal works of crowd psychology." Wikipedia article.

      Charles Mackay

      Extraordinary Popular Delusions and the Madness of Crowds (1841). "[O]ften cited as the best book ever written about market psychology." Wikipedia article.

      I have yet to read all of these works, though they're on my list, and I've at least reviewed most of the works and authors and am familiar with major themes. Virtually all of these will lead to other sources -- books, articles, authors, fields of study -- by way of bibliographies (looking backward) and citations (looking forward). Among my favourite and most fruitful research techniques.

      This is also really just a starting point, though I hope it's a good one. Media isn't my field, or rather, I'd thought that, working in technology, it wasn't, but I've come to realise that (1) "information technology" is in very large part "media technology", and (2) the interactions of media systems and society, politics, economics, even culture as a whole, are beyond deep, and highly underappreciated.

      The role of mass media in the spread of early-20th century Fascism is a particularly sobering story. See "Radio and the Rise of The Nazis in Prewar Germany", and recognise that you could include cinema, magnetic audio tape recording, public address systems (it's hard to address three quarters of a million people without amplification). More recently, radio has been studied in conjunction with the 1994 Rwandan genocide. These remain extant issues.

      Bootnote

      Adapted from a StackExchange contribution.

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